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Signpostrevenue, acquisition & funding

Other Digital Advertising SoftwareNew YorkFounded 2010

Signpost was acquired by Hibu.

Signpost provides powerful marketing automation technology to local businesses to get better reviews and increase their revenue.

signpost.comLinkedInUpdated Aug 10, 2026
Annual revenue
$24M
Aug 2020
Owner
Hibu
Date not on record
Total raised
$88.7M
6 rounds
Employees
154
Nov 2023

Signpost revenue

Signpost's annual revenue was $24M in August 2020, its last figure before Hibu bought it (source not recorded).

$0
$10M
$20M
$24M
2020
ReportedOne figure per year; a reported figure wins over an estimate
As ofRevenueSource
Aug 2020$24M–

– source not recorded

Who owns Signpost

Hibu owns Signpost. The date and price of the deal are not on record.

Signpost funding rounds & investors

Signpost has raised $88.7M across six rounds since 2010. The latest was a $52M funding round in July 2019.

DateRoundRaised
Jul 2019Funding round$52M
Apr 2015Funding round$20.5M
Nov 2013Funding round$10M
May 2012Funding round$3.8M
Oct 2010Funding round$1.3M
Mar 2010Funding round$1.1M
Total raised$88.7M

Signpost CEO, founders & employees

George Bilbrey founded Signpost in 2010 and led it as CEO. Signpost had 154 employees (November 2023, LinkedIn), down from 175 a year earlier.

0
100
200
233
246
147
162
178
154
201820192020202120222023
ReportedOne figure per year; a reported figure wins over an estimate
All 10 headcount readings, with sources
As ofEmployeesSource
Nov 2023154LinkedIn
Sep 2023173–
2023175–
2022178–
Aug 2021162–
Dec 2020147–
Aug 2020300–
Jun 2020173–
Dec 2019246–
Dec 2018233–

Signpost FAQ

What was Signpost's revenue?

Before Hibu bought it, Signpost's annual revenue was $24M in August 2020 (source not recorded).

Who owns Signpost?

Hibu owns Signpost.

How much funding has Signpost raised?

Signpost raised $88.7M across six funding rounds before Hibu bought it. The last was a $52M funding round in July 2019.

How many employees does Signpost have?

Signpost had 154 employees in November 2023, according to LinkedIn.

Who founded Signpost?

George Bilbrey founded Signpost in 2010.

How this page is sourced

1 from public sources. Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice.

Updated Aug 10, 2026Data disclaimerReport a correctionClaim this profileRun Signpost? Join the podcast