Actrevenue & funding
Customer Service Automation Software17th Street, Iowa, United StatesFounded 2001CEO Bruce Reading
Act! CRM is the trusted customer relationship software for small and mid-sized businesses looking to build lasting relationships, manage leads and grow their business
- Customers
- 85K
Act revenue
Act has not published its revenue. GetLatka estimates it at about $371.7M a year (December 2023).
All 2 revenue readings, with sources
| As of | Revenue | Source |
|---|---|---|
| Jan 2018 | $90M | – |
| Dec 2023 | $371.7MEST. | GetLatka estimate |
– source not recorded
Act funding rounds & investors
Act has raised $82M across four rounds since 2012. The latest was a $68M funding round in May 2018.
| Date | Round | Raised |
|---|---|---|
| May 2018 | Funding round | $68M |
| Feb 2018 | Funding round | $7.5M |
| Mar 2013 | Funding round | $4M |
| Jun 2012 | Funding round | $2.5M |
| Total raised | $82M |
Act competitors
Act competes most directly with HubSpot, Zoho and Insightly.
HubSpot
Zoho
InsightlyAct CEO & employees
Bruce Reading is CEO of Act. Act had 219 employees (October 2024, LinkedIn).
Formerly at ActSteve Oriola
All 12 headcount readings, with sources
| As of | Employees | Source |
|---|---|---|
| Oct 2024 | 219 | |
| Mar 2024 | 201 | Latka Top 250 List |
| Dec 2023 | 211 | |
| Dec 2023 | 4,901 | |
| Dec 2022 | 224 | |
| Dec 2022 | 4,900 | |
| Dec 2021 | 4,642 | |
| Dec 2020 | 1,848 | – |
| Jun 2020 | 2,051 | – |
| Dec 2019 | 1,988 | – |
| Dec 2018 | 1,780 | – |
| Jan 2018 | 170 | – |
Act FAQ
What is Act's revenue?
GetLatka estimates Act's revenue at about $371.7M a year (December 2023). The company hasn't published its own figure.
How much funding has Act raised?
Act has raised $82M across four funding rounds. The latest was a $68M funding round in May 2018.
How many employees does Act have?
Act had 219 employees in October 2024, according to LinkedIn.
Who is the CEO of Act?
Bruce Reading is the CEO of Act.
Browse Customer Service Automation Software
How this page is sourced
7 from public sources · 1 estimate. Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice.
Updated Oct 3, 2026Data disclaimerReport a correctionClaim this profileRun Act? Join the podcast