Berman named several competitors in the automated outbound and lead-data categories. In email outreach, he cited Lemlist, the company that acquired Tweet Hunter and Taplio, as a direct pricing comparison point, noting that Lemlist charges $49 per seat with sending limits, whereas Omni charges $49 for unlimited accounts and unlimited sending. He also referenced Expandi as a LinkedIn-specific competitor.
In the lead-data category, Berman named ZoomInfo, Clearbit, and iContact as incumbents. He argued that data freshness is a weakness across the category: "Last time we used ZoomInfo, because we were ZoomInfo customers, we had a very hard time finding up to date data regardless of what they said." These characterizations reflect Berman's stated opinions and are not confirmed figures or assessments from those companies.