Optimizely
Valuation
$600M
2019 Revenue
$110M
Customers
7K
Funding
$251.2M
Avg ACV
$15.7K
Team
339
Founded
2010
How Optimizely CEO Alex Atzberger grew Optimizely to $110M revenue and 7K customers in 2019.
Optimizely is a software company based in New York City, that provides digital experience optimization solutions. The company was founded in 2010 and has since grown to become a leader in the experimentation and personalization industry. Optimizely's platform allows businesses to test and optimize digital experiences, including websites, mobile apps, and connected devices, to improve customer engagement and increase revenue. The company offers a range of products, including Optimizely Web, Optimizely Full Stack, and Optimizely Personalization, which are used by businesses of all sizes and industries around the world. Optimizely is known for its user-friendly interface, powerful features, and flexible deployment options, including on-premises, cloud, and hybrid environments.
Last updated
Optimizely Revenue
In 2019, Optimizely's revenue reached $110M. The company previously reported $90M in 2017. Since its launch in 2010, Optimizely has shown consistent revenue growth.
| Year | Milestone | Quote |
|---|---|---|
| 2019 | Optimizely Hit $110m revenue in June 2019 | |
| 2017 | Optimizely Hit $90m revenue in June 2017 | |
| 2010 | Launched with $0 revenue |
Optimizely Valuation, Funding Rounds
Optimizely reached a $600M valuation in 2019, set during its Debt Financing round.
Optimizely has raised $251.2M in total funding across 7 rounds, most recently a $55M Debt Financing round in 2019.
| Year | Round | Amount | Valuation | % Sold | Quote |
|---|---|---|---|---|---|
| 2019 | Series D | $50M | $600M | 8% | |
| 2019 | Debt Financing | $55M | $550M | 10% | |
| 2015 | Series C | $58M | - | - | |
| 2014 | Series B | $57M | - | - | |
| 2013 | Series A | $28M | - | - | |
| 2012 | Seed Round | $2M | - | - | |
| 2010 | Angel Round | $1.2M | - | - |
Optimizely Employees & Team Size
Optimizely employs approximately 339 people as of 2026, down from 518 in 2019.
Optimizely has 339 total employees in different roles and functions and 64 sales reps that carry a quota. They have 7K customers that rely on the company's solutions.
| Year | Milestone |
|---|---|
| 2020 | Reached 339 employees (December 2020) |
| 2020 | Reached 340 employees (August 2020) |
| 2020 | Reached 465 employees (June 2020) |
| 2019 | Reached 518 employees (December 2019) |
| 2019 | Reached 509 employees (June 2019) |
| 2018 | Reached 418 employees (December 2018) |
| 2017 | Reached 400 employees (June 2017) |
| 2014 | Reached 175 employees (May 2014) |
| 2013 | Reached 68 employees (April 2013) |
Founder / CEO
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
See how Optimizely acquires and retains customers with data on acquisition costs and revenue performance. Log in to access the complete customer economics dashboard.
LockedFrequently Asked Questions about Optimizely
What is Optimizely's revenue?
Optimizely generates $110M in revenue.
Who is the CEO of Optimizely?
The CEO of Optimizely is Alex Atzberger.
How much funding does Optimizely have?
Optimizely raised $251.2M.
How many employees does Optimizely have?
Optimizely has 339 employees.
Where is Optimizely headquarters?
Optimizely is headquartered in New York City, New York, United States.
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Compare Optimizely to the industry
Optimizely operates across multiple industries. Browse revenue, funding, and growth data for Optimizely in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .