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Notionrevenue, valuation & funding

Team Collaboration SoftwareSan Francisco, CaliforniaFounded 2013CEO Ivan Zhao

Notion Labs, Inc. is the company that owns notion.so.

notion.comLinkedInUpdated Oct 7, 2026
ARR
$600M
Dec 2025 · Forbes
Valuation
$11B
Dec 2025
Total raised
$343.2M
3 rounds
Employees
1,000
Dec 2025EST.

Notion revenue & ARR

Notion's annual recurring revenue passed $600M in December 2025 (Forbes).

$0
$200M
$400M
$600M
$3M
$13.3M
$31M
–
$240M
$300M
$600M
2019202020212022202320242025
ReportedOne figure per year; a reported figure wins over an estimate
All 7 revenue readings, with sources
As ofRevenueSource
Jan 2019$3M–
Apr 2020$13.3M–
Nov 2021$31M–
Nov 2023$240M–
Jun 2024$300M–
Sep 2025$500MCNBC
Dec 2025$600MForbes

– source not recorded

Notion Valuation

Latka estimated the initial equity split between co-founders and how much equity the company sold in Seed Stage. We assumed 2.9% sold in seed stage because the confirmed valuations in the Series A, B, and C rounds all show Notion consistently selling 2.5-3% equity. With these assumptions at the Series C deal done in 2021, Seed stage investors hit a 100x return on paper, Series a hit a 12x, Series B 4x. The company had 20m users at the Series C $10b valuation. As of 2024 the company 4x’d their user base to 100m. If valuation also 4x’d, or lets say 3x to be conservative, than Seed investors have a 370x return on their money and co-founders Zhao and Fast are worth $10b+ each on paper.
Year Round Zhao Fast Kothari ESOP Seed Series A Series B Series C
2016 Seed 38.53% 38.53% 10% 10% 2.93%
2019 Series A 37.66% 37.66% 9.77% 9.77% 2.87% 2.28%
2020 Series B 36.72% 36.72% 9.53% 9.53% 2.79% 2.22% 2.50%
2021 Series C 35.71% 35.71% 9.27% 9.27% 2.72% 2.16% 2.43% 2.75%
2024                  
$ Value   Zhao Fast Kothari ESOP Seed Series A Series B Series C
2016 Seed $28.9M $28.9M $7.5M $7.5M $2.2M
2019 Series A $301.2M $301.2 $78.2M $78.2M $22.9M $18.2M
2020 Series B $734.3M $734.3M $190.56M $190.56M $55.9M $44.4M $50M
2021 Series C $3.57B $3.57B $926.6M $926.6M $271.8M $215.7M $243.1M $275M
2024 Latka Estimate $10.7B $10.7B $2.8B $2.8B $815.4M $647.1M $729.4M $825M

Notion valuation

Notion is privately held, so there is no Notion stock to buy. Investors valued it at $11B in December 2025.

Valuation history$11B Valuation 2025$10B Series C 2021$2B Series B 2020

Notion funding rounds & investors

Notion has raised $343.2M across three rounds since 2019. The latest was a $275M Series C in October 2021, led by Sequoia & Coatue.

DateRoundRaisedValuationLed bySource
Oct 2021Series C$275M$10BSequoia & Coatuesiliconangle.com
Apr 2020Series B$50M$2B–
Jul 2019Series A$18.2M––
Total raised$343.2M

Notion competitors

Notion competes most directly with Atlassian, monday.com, Asana, ClickUp and 1 other.

CompanyRevenueFundingEmployeesCustomersFounded
Atlassian$6.6B–10.7K–2002
monday.com$1.2B$384.1M1,68859.2K2012
Asana$790.8M$453.2M3,91475K2009
Notion$600M$343.2M1,0004M2013
ClickUp$300M$537.5M1,010100K2017
Doist Inc.$11.2M–102––

Notion CEO, founders & employees

Ivan Zhao founded Notion in 2013 with Simon Last and Akshay Kothari and runs it as CEO. Notion has 1,000 employees (December 2025, Forbes estimate), up from 808 a year earlier.

BoardToshi Otani, Mitch Kitamura

InvestorsShana Fisher, Ram Shriram, Josh Kopelman, Lachy Groom, Elad Gil, Sarah Cannon, Daniel Gross, Ronny Conway, Caryn Marooney, Mike Vernal, Naval Ravikant, Aydin Senkut

0
250
500
750
1,000
148
238
280
350
808
1,000
202020212022202320242025
ReportedOne figure per year; a reported figure wins over an estimate
All 8 headcount readings, with sources
As ofEmployeesSource
Dec 20251,000EST.Forbes estimate
Sep 20251,000CNBC
Oct 2024808–
Mar 2024650–
Jul 2023350–
Mar 2022280–
Aug 2021238–
Nov 2020148–

Notion FAQ

What is Notion's revenue?

Notion's annual recurring revenue passed $600M in December 2025, according to Forbes.

What is Notion's valuation?

Investors valued Notion at $11B in December 2025, according to Forbes.

How much funding has Notion raised?

Notion has raised $343.2M across three funding rounds. The latest was a $275M Series C in October 2021, led by Sequoia & Coatue.

Who owns Notion?

Notion is privately held. Its lead investors include Sequoia & Coatue.

How many employees does Notion have?

Forbes estimates Notion's headcount at about 1,000 (December 2025).

Who is the CEO of Notion?

Ivan Zhao is the CEO of Notion and co-founded the company in 2013.

Who founded Notion?

Simon Last, Akshay Kothari and Ivan Zhao founded Notion in 2013.

How this page is sourced

4 from public sources · 1 estimate. Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice.

Updated Oct 7, 2026Data disclaimerReport a correctionClaim this profileRun Notion? Join the podcast