OptinMonster
2024 Revenue
$3M
Customers
1.2M
Funding
$0
YOY
47.6%
Avg ACV
$2
Team
28
Founded
2013
How OptinMonster CEO Syed Balkhi grew OptinMonster to $3M revenue and 1.2M customers in 2024.
OptinMonster is a robust customer acquisition and lead-generation application that allows you to create highly effective optin forms that are guaranteed to maximize your growth. Over 70% of visitors who abandon your website will never return, and most websites capture less than 1 email for every 200 visitors. That's a lot of marketing dollars and effort going to waste. OptinMonster allows you to convert your abandoning website visitors into subscribers and customers. Here are some of the features that make OptinMonster the most robust customer acquisition and lead generation software for marketers. - OptinMonster Form Builder: Create beautiful lead capture forms without hiring a developer. - Various form types (popups, fullscreen welcome gates, and interstitials, floating header and footer bar, scroll-triggered slide-in boxes, inline content form, and more. - Exit-intent technology: Detect user behavior and prompt them with a targeted campaign at the precise moment they are about
Last updated
OptinMonster Revenue
In 2024, OptinMonster's revenue reached $3M. The company previously reported $2M in 2023. Since its launch in 2013, OptinMonster has shown consistent revenue growth.
| Year | Milestone | Quote |
|---|---|---|
| 2024 | OptinMonster Hit $3m revenue in October 2024 | |
| 2023 | OptinMonster Hit $2m revenue in October 2023 | |
| 2021 | OptinMonster Hit $1.5m revenue in April 2021 | |
| 2013 | Launched with $0 revenue |
OptinMonster Valuation, Funding Rounds
OptinMonster is a bootstrapped Conversion Rate Optimization Tools startup. Founded in 2013, OptinMonster has grown to $3M in revenue without raising any venture capital or outside funding.
As a self-funded Conversion Rate Optimization Tools SaaS company, OptinMonster has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Quote |
|---|
OptinMonster Employees & Team Size
OptinMonster employs approximately 28 people as of 2026.
OptinMonster has 28 total employees in different roles and functions and 1 sales reps that carry a quota. They have 1.2M customers that rely on the company's solutions.
| Year | Milestone |
|---|---|
| 2024 | Reached 28 employees (October 2024) |
| 2023 | Reached 28 employees (October 2023) |
| 2022 | Reached 29 employees (October 2022) |
| 2021 | Reached 25 employees (December 2021) |
| 2021 | Reached 18 employees (April 2021) |
Founder / CEO
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
See how OptinMonster acquires and retains customers with data on acquisition costs and revenue performance. Log in to access the complete customer economics dashboard.
LockedFrequently Asked Questions about OptinMonster
What is OptinMonster's revenue?
OptinMonster generates $3M in revenue.
Who founded OptinMonster?
OptinMonster was founded by Syed Balkhi.
Who is the CEO of OptinMonster?
The CEO of OptinMonster is Syed Balkhi.
How much funding does OptinMonster have?
OptinMonster raised $0.
How many employees does OptinMonster have?
OptinMonster has 28 employees.
Where is OptinMonster headquarters?
OptinMonster is headquartered in United States.
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Compare OptinMonster to the industry
OptinMonster operates across multiple industries. Browse revenue, funding, and growth data for OptinMonster in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .