Latka logo

2024 Revenue

$24.4M

Customers

150

Funding

$16.7M

YOY

10.1%

Avg ACV

$162.7K

Team

109

Founded

2009

How Traackr CEO Pierre Loic grew to $24.4M revenue and 150 customers in 2024.

Traackr is an influencer marketing platform that helps brands identify and engage with their most influential customers online. Their software allows companies to track and measure the impact of their influencer campaigns and optimize their marketing strategies. With Traackr, businesses can build relationships with key influencers and leverage their social media presence to increase brand awareness and drive customer engagement.

Last updated

Traackr Revenue

In 2024, Traackr's revenue reached $24.4M. The company previously reported $22.2M in 2023. Since its launch in 2009, Traackr has shown consistent revenue growth.

Traackr Revenue GrowthReported revenue / ARR over time$0$6M$12M$18M$24M$30M200920112013201520172019202120232024$0$13.3M$24.4MSource: GetLatka.com
YearMilestoneQuote
2024Traackr Hit $24.4m revenue in October 2024
2023Traackr Hit $22.2m revenue in December 2023
2021Traackr Hit $13.3m revenue in October 2021
2009Launched with $0 revenue

Traackr Valuation, Funding Rounds

Traackr has not publicly disclosed its valuation. The company has raised $16.7M in total funding to date.

Traackr has raised $16.7M in total funding across 7 rounds, most recently a $4M Debt Financing round in 2020.

Traackr Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$4M$0.4$8M$0.6$12M$0.8$16M$1$20M2009201120132015201720192020Source: GetLatka.com
YearRoundAmountValuation% SoldQuote
2020Debt Financing$4M--
2018Series B$9M--
2014Venture Round$260.9K--
2012Series A$1.5M--
2012Debt Financing$557K--
2011Series A$1M--
2011Venture Round$410K--

Founder / CEO

Pierre Loic

CEO

Pierre-Loïc Assayag is the CEO and Co-Founder of Traackr. A veteran of the internet economy, Pierre-Loïc is focused on using technology as an instrument of change and innovation to transform companies and industries as he did successively at Viant (first internet pure play consultancy), Invivia (seamless computing), Optaros (SaaS implementation for e-commerce), and now at Traackr. He sees Traackr, and the underlying practice of influencer marketing the company founded, as a catalyst for inevitable change for all organizations to regain the trust and attention of their customers.

Q&A

QuestionAnswer
What's your age?49
Favorite online tool?-
Favorite book?-
Favorite CEO?-
Advice for 20 year old self-

Customers

Traackr serves 150 customers.

Traackr Employees & Team Size

Traackr employs approximately 109 people as of 2026, up from 107 in 2023. It serves 150 customers that rely on its solutions.

Traackr Team GrowthReported headcount over time025507510012520092011201320152017201920212023202400109109Source: GetLatka.com
YearMilestone
2024Reached 109 employees (December 2024)
2024Reached 106 employees (October 2024)
2023Reached 107 employees (December 2023)
2023Reached 104 employees (September 2023)
2023Reached 107 employees (January 2023)
2022Reached 108 employees (December 2022)
2022Reached 100 employees (January 2022)
2021Reached 77 employees (December 2021)
2021Reached 62 employees (October 2021)
2021Reached 68 employees (August 2021)

Frequently Asked Questions about Traackr

What is Traackr's revenue?

Traackr generates an estimated $24.4M in annual revenue.

Who founded Traackr?

Traackr was founded by Pierre Loic.

Who is the CEO of Traackr?

The CEO of Traackr is Pierre Loic.

How much funding does Traackr have?

Traackr raised $16.7M across 7 rounds.

How many employees does Traackr have?

Traackr has 109 employees.

Where is Traackr headquarters?

Traackr is headquartered in San Francisco, California, United States.

Compare Traackr to the industry

Traackr operates across multiple industries. Browse revenue, funding, and growth data for Traackr in each sector below.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

Claim this profile

People Also Viewed

Thehotelsnetwork logo

Thehotelsnetwork

Improve your hotel's profitability with tools that increase direct bookings and bring in new clients. Including price comparison widget, reviews, notifications and retargeting.

Mphasis Wyde logo

Mphasis Wyde

Since its inception in 1997, Wyde, an Mphasis Company, has been a leading international software vendor and is the creator of Wynsure, a professional Insurance Policy Administration Solution. Headquartered in Bloomington, Minnesota, USA, with offices in Canada, a modern Research & Development Center in Paris, France, and Delivery Centers of Excellence in both Poland and India. Wyde has developed and deployed Wynsure, a proven software platform, at many of the leading insurance carriers in North America and Europe. Wynsure is a multi-language, multi-currency, easily configurable software product that offers policy administration, claims and billing solutions focused on the Group Benefits market. Wynsure can be deployed for one or multiple lines of business as a complete end-to-end solution, as functional components specific to current business challenges such as bill or as a SaaS offering. Our success is driven by our core strategic values: - Excellence in our technology and expertise - Customer Centric solution design to anticipate market trends - Continued Investment in product development and R&D - Innovation and our solution’s capacity to quickly evolve to meet your needs

Talenthouse logo

Talenthouse

Provider of a creative freelance platform intended to connect artists with agencies. The company platform connects brands and agencies with on-demand creative community, enabling artists to showcase their creative work and brands to produce original ideas, concepts and high quality branded content at scale.

Lepide logo

Lepide

Lepide delivers the industry's most effective and affordable data security and governance solution - simple to implement, but powerful in protection. Unlike other vendors, our AI-driven audit reports, permissions analysis, and real-time threat remediation provides enterprise-grade security across file servers and Active Directory - without the enterprise price. Trusted by over 1,000 companies worldwide, Lepide combines cutting-edge technology with intuitive usability, keeping you ahead of risks and regulations with ease. With our Data Security Platform, you can locate and classify your sensitive data, govern access and track permission changes, analyze user behavior to spot anomalies, and much more. Detect a wide range of threats, from ransomware to rogue insiders, and alert and respond automatically in real-time. Reduce your attack surface by identifying privileged users and implementing zero trust. Meet compliance 70x faster with pre-configured reports. All from one comprehensive, scalable solution.

Orbus Software logo

Orbus Software

Orbus Software is a leading provider of cloud solutions for enterprise transformation, with regional offices in Australia, Poland, the US, and the UK. Our enterprise platform provides a comprehensive view of applications, systems, and data, allowing organizations to make informed decisions, optimize costs, minimize risks, and maintain operational resilience in the face of constant disruption. Founded in 2004, we have 20 years of experience in supporting customers to transform smarter. These customers are predominantly global blue-chip enterprises and government organizations, including AstraZeneca, CIMB Bank, Investec, Three, and Saab.

Onset Financial logo

Onset Financial

Firm in the equipment lease and finance industry, with a best-in-class team and an award-winning culture boasting consistent growth

Traackr Revenue 2024: $24.4M ARR, $16.7M Raised