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How Springbot CEO Joe Reger grew to $3M revenue with a 20 person team in 2024.

Springbot enables small to medium-size retailers to take full advantage of even the most complex marketing data. They do it by delivering marketing automation and analytics in one dynamic platform, eliminating the need for separate tools and making the overwhelming task of running and tracking multi-channel marketing campaigns ridiculously simple. Then Springbot provides advanced eCommerce marketing technology for small to medium-size retailers. They make the overwhelming task of running and tracking multi-channel marketing campaigns ridiculously simple, from e-mail and social marketing to online ads, Amazon Marketplace, and more. The key is Springbot integration with Big Commerce, Magento and Shopify to deliver the power of data management, marketing automation, and analytics. They take that information and make data-driven marketing recommendations specifically tailored to the needs of the client. It was founded in 2012 and is based in Atlanta, Georgia.

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Springbot Revenue

In 2024, Springbot's revenue reached $3M. The company previously reported $2.5M in 2023. Since its launch in 2012, Springbot has shown consistent revenue growth.

Springbot Revenue GrowthReported revenue / ARR over time$0$2.5M$5M$7.5M$10M$12.5M2012201420162018202020222024$0$11.3M$3MSource: GetLatka.com
YearMilestoneQuote
2024Springbot Hit $3m revenue in October 2024
2023Springbot Hit $2.5m revenue in December 2023
2020Springbot Hit $11.3m revenue in August 2020
2012Launched with $0 revenue

Springbot Valuation, Funding Rounds

Springbot has not publicly disclosed its valuation. The company has raised $37.6M in total funding to date.

Springbot has raised $37.6M in total funding across 5 rounds, most recently a $2.6M Venture Round round in 2020.

Springbot Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$10M$0.4$20M$0.6$30M$0.8$40M$1$50M201220132014201520162017201820192020Source: GetLatka.com
YearRoundAmountValuation% SoldQuote
2020Venture Round$2.6M--
2018Series C$15M--
2016Series B$10M--
2015Series A$6M--
2013Series A$4M--

Founder / CEO

Joe Reger

CEO

Joe Reger is listed as CEO at Springbot.

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Customers

We do not have customer count information for Springbot yet.

Springbot Employees & Team Size

Springbot employs approximately 20 people as of 2026, including 31 sales reps that carry a quota.

Springbot Team GrowthReported headcount over time03060901201502012201420162018202020222024002020Source: GetLatka.com
YearMilestone
2024Reached 20 employees (October 2024)
2023Reached 20 employees (December 2023)
2023Reached 18 employees (September 2023)
2023Reached 20 employees (January 2023)
2022Reached 21 employees (December 2022)
2022Reached 23 employees (January 2022)
2021Reached 85 employees (December 2021)
2021Reached 32 employees (August 2021)
2020Reached 116 employees (December 2020)
2020Reached 100 employees (August 2020)
2020Reached 114 employees (June 2020)
2019Reached 120 employees (December 2019)
2018Reached 120 employees (December 2018)

Frequently Asked Questions about Springbot

What is Springbot's revenue?

Springbot generates an estimated $3M in annual revenue.

Who founded Springbot?

Springbot was founded by Joe Reger.

Who is the CEO of Springbot?

The CEO of Springbot is Joe Reger.

How much funding does Springbot have?

Springbot raised $37.6M across 5 rounds.

How many employees does Springbot have?

Springbot has 20 employees.

Where is Springbot headquarters?

Springbot is headquartered in Atlanta, Georgia, United States.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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Springbot Revenue 2024: $3M ARR, $37.6M Raised