DMA-Institute
Addison, Texas, United States
How DMA-Institute hit $136.5M revenue with a 2.6K person team in 2021.
Provider of digital media services designed to optimize and improve digital campaign value and efficiency. The company offers integrated online reporting, effect analytics, KPIs (key performance indicators), pre-bidding solutions, commercial data and insight products, and various metrics for agency's foundation of loyal accounts, streamlined operational processes, and improved monetization.
1977
Founded
$136.5M
2021 Revenue
-----
YOY
$0
Funding
DMA-Institute Revenue
In 2021, DMA-Institute revenue run rate hit $136.5M in revenue.
-
2021
DMA-Institute hit $136.5M in revenue in 2021
-
1977
DMA-Institute launched in 1977 with $0 revenue
DMA-Institute Funding History
No funding has been reported for DMA-Institute yet.
Team
DMA-Institute has 2,640 total employees. an engineering team of 5 and a marketing team of 1.
| DISTRIBUTION | QTY |
|---|---|
| Total team size | 2.6K |
| Engineer | 5 (0%) |
| Marketing | 1 (0%) |
Founder / CEO
Gary Laben
Gary has more than 30 years of executive leadership and experience in leveraging data to power marketing decisions and has a track record of growing businesses organically and through acquisition in the fast-moving world of data-driven marketing. In 2018, he successfully led the merger of Research Now and SSI, now rebranded as Dynata. He has been involved in the marketing services community, volunteering in various leadership roles with organizations such as Marketing Edge, the Taylor Institute for Director Marketing, and the Direct Marketing Association. For his industry achievements, he has been honored by Marketing Edge (the Edward N. Mayer Jr. Education Leadership Award) and the Direct Marketing Club of New York (Silver Apple Award). Before joining Research Now as CEO in 2016, Gary was Global Chief Data Officer of Wunderman and CEO of KBM Group. He has a Bachelor of Science degree in Civil Engineering from Johns Hopkins University.
Q&A
-
What's your age?
-
-
Favorite online tool?
-
-
Favorite book?
-
-
Favorite CEO?
-
-
Advice for 20 year old self
-
Customers
Churn
DMA-Institute Executives
| Name | Position | Working Email | Personal Email |
|---|---|---|---|
| Gary Laben | CEO | - | - |
DMA-Institute Employees
| Name | Position | Working Email | Personal Email |
|---|---|---|---|
| Gary Laben | CEO | - | - |
Frequently Asked Questions about DMA-Institute
-
When was DMA-Institute founded?
DMA-Institute was founded in 1977.
-
How much revenue does DMA-Institute generate?
DMA-Institute generates $136.5M in revenue.
-
Who is the CEO of DMA-Institute
The CEO of DMA-Institute is Gary Laben.
-
How much funding does DMA-Institute have?
DMA-Institute raised $0.
-
How many employees does DMA-Institute have?
DMA-Institute has 2.6K employees.
-
Where is DMA-Institute headquarters?
DMA-Institute is headquartered at Addison, Texas, United States
People Also Viewed
Nowports
Nowports.com is a digital freight forwarder that offers end-to-end logistics solutions for companies looking to streamline their supply chain operations.
Verblio
Verblio is a platform that connects businesses with freelance writers, offering a wide range of content creation services. Clients can submit writing requests and choose from a pool of skilled writers to produce high-quality blog posts, articles, and other written content. The platform aims to streamline the content creation process and help businesses enhance their online presence.
Holidu
Holidu is building the search engine for vacation rentals.
Zwift
The company that owns Zwift.com is called Zwift, Inc. It was founded in 2014 and is headquartered in Long Beach, California, USA. Zwift is a platform that combines indoor cycling with video game elements, allowing users to ride virtual courses with other cyclists from around the world. The company offers various features and functionalities, including personalized training programs, virtual races, and social networking options for its users. Since its launch, Zwift has become one of the most popular indoor cycling platforms, with millions of users worldwide.
Mambu
Mambu is actually a software company that provides cloud-based banking technology. It was founded in 2011 and is headquartered in Berlin, Germany. Mambu's platform enables financial institutions to quickly and easily launch and manage a range of banking services, including loans, deposits, and payment processing. The company's clients include a variety of financial institutions, from small startups to large banks, and it has a global presence with offices in Europe, the Americas, and Asia. Mambu is a privately held company, and its investors include Bessemer Venture Partners, Acton Capital, and CommerzVentures.
Movableink
Movable Ink lets email marketers deliver jaw-dropping customer experiences. Our cloud-based software activates any data to generate intelligent content at the moment of open.