This list tracks the largest private B2B Sales Software SaaS companies by revenue. In total, this list features 126 companies with combined revenues of $1.8B.
These companies have raised a total of $938.9M. Together, these Sales Software saas companies serve 66K customers and employ over 23K on their teams.
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Sales Performance Management Software
Toast empowers restaurants of all sizes to build great teams, increase revenue, improve operations, and delight guests. We pair our deep understanding of the restaurant industry with powerful cloud based software and restaurant-grade hardware to deliver
Outreach helps sales teams sell more efficiently|#1 Sales Engagement Platform
Seismic is a sales enablement and marketing orchestration platform that improves close rates & delivers larger deals for sales teams.
Showpad delivers the most intuitive sales enablement platform to make content incredibly easy to find, present, share, and measure.
The #1 sales engagement platform
Empowers teams with sales enablement
XANT delivers the industry-leading sales engagement AI platform powered by Real DataTM. XANT provides solutions that accelerate revenue by enabling (sales) teams to build a better pipeline and close more deals. Our core differentiation stems from RealData
Provider of sales performance software. The company provides a framework for sales leaders to understand their performance gaps and prioritize initiatives. It provides sales performance improvement services that enable its clients to fundamentally improve
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83 of the fastest growing companies that also have the most revenue have a clear expansion revenue strategy. On average, sales reps are selling plans where starting contract value is $4,606.
Those same companies employ 1,678 sales reps that carry a quota. The most common compensation plan used by these companies is a 1:5 ratio of sales rep on target earnings (OTE) to quota. Meaning if a rep can earn $200k in base and commissions, quota target for that year is set at 5x, or $1m in new ARR closed.
If you’re going to build a high growth SaaS company, you need to figure out how to scale with quota carrying sales reps.
We can measure this a variety of ways. Which company has the most revenue per employee? What about dollars in revenue compared to dollars raised? What about time, which founder went from $0 to $10m the fastest?
Looking deeper at dollars in revenue compared to dollars raised, bootstrappers take the cake because they self fund (denominator zero). When we look at companies that have raised at least $1m, Actito is the clear winner generating $21m in revenue, growing 100% yoy, on just 1m raised ($.05 dollars raised for every $1 of revenue).
Omnisend comes in a close second with $.08 dollars raised for every dollar of revenue. Doing $19m as of December 2020. Proposify gets honorable mention with $0.46 dollars raised (3.25m) for every dollar of revenue ($7m).
The worst performers here are companies like YayPay with $3.68 dollars raised ($14m) per dollar of revenue ($3.8m). Many of the worst performers just did a round of funding and haven’t had a chance to deploy to drive growth yet. That makes this data less valuable but still illustrative.