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As of Jan 2020, these 16 SaaS companies are the largest in the Content Software space.

The Top Content Software SaaS Companies

This list tracks the largest private B2B Content Software SaaS companies by revenue. In total, this list features 16 companies with combined revenues of $42.2M.

These companies have raised a total of $14M. Together, these Content Software saas companies serve 41M customers and employ over 1K on their teams.

Divider

Highlights

Top SaaS Companies with $5 - $10M ARR


Top SaaS Companies with $10M+ ARR


02
TM
TextMaster

Content Software

TextMaster is a professional online translation, content writing and proofreading service.

$7M
$5M
-
214
2011
France
03
SEEX
SEE Xiaodianpu

Content Software

SEE is a content commercialization alliance and small program e-commerce SaaS service platform.

$7M
-
-
103
2014
China
04
eS
e-Spirit

Content Software

e-Spirit is a SaaS-based digital experience and content integration platform.

$5M
-
-
79
1999
Germany
05
IDD
ID2 Digital

Content Software

OneRecruit is currently the most cost-effective and easiest way to track and manage applicants for the recruitment process Our system strea

$4M
-
-
49
2006
Colombia
06
T
Triptease

Content Software

Triptease is a travel SaaS company that empowers hotels to recapture guest relationships and increase direct bookings.

$3M
$4M
10K
122
2012
United Kingdom
07
C
Curricula

Content Software

Curricula is a fun security awareness training, phishing simulation, online learning platform.

$2M
$3M
-
34
2015
United States
08
EF
Element Fusion

Content Software

Element Fusion offers web-based software development services that includes development of SaaS-based content management platforms.

$2M
-
-
49
1999
United States
09
TF
The Filter

Content Software

The Filter uses data to personalise TV content discovery for some of the world's largest broadcasters and TV companies.

$2M
$1M
-
25
2004
United Kingdom
10
P
Pivto

Content Software

Gather and Display Social Content

$1M
$90K
21
11
2013
Chile
1 - 10 of 16Next

What are the fastest growing companies doing?


83 of the fastest growing companies that also have the most revenue have a clear expansion revenue strategy. On average, sales reps are selling plans where starting contract value is $4,606.

Those same companies employ 1,678 sales reps that carry a quota. The most common compensation plan used by these companies is a 1:5 ratio of sales rep on target earnings (OTE) to quota. Meaning if a rep can earn $200k in base and commissions, quota target for that year is set at 5x, or $1m in new ARR closed.

If you’re going to build a high growth SaaS company, you need to figure out how to scale with quota carrying sales reps.

Which CEO’s are the most efficient capital allocators?


We can measure this a variety of ways. Which company has the most revenue per employee? What about dollars in revenue compared to dollars raised? What about time, which founder went from $0 to $10m the fastest?

Looking deeper at dollars in revenue compared to dollars raised, bootstrappers take the cake because they self fund (denominator zero). When we look at companies that have raised at least $1m, Actito is the clear winner generating $21m in revenue, growing 100% yoy, on just 1m raised ($.05 dollars raised for every $1 of revenue).

Omnisend comes in a close second with $.08 dollars raised for every dollar of revenue. Doing $19m as of December 2020. Proposify gets honorable mention with $0.46 dollars raised (3.25m) for every dollar of revenue ($7m).

The worst performers here are companies like YayPay with $3.68 dollars raised ($14m) per dollar of revenue ($3.8m). Many of the worst performers just did a round of funding and haven’t had a chance to deploy to drive growth yet. That makes this data less valuable but still illustrative.