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Digital Advertising Platforms

Digital Advertising Platforms are software solutions designed to facilitate the creation, deployment, management, and analysis of advertising campaigns across various online channels. These platforms allow businesses to purchase and display ads on digital spaces such as search engines, social media, and third-party websites. The primary use cases for these platforms include targeting specific audiences, optimizing ad spend, and measuring campaign performance to maximize return on investment. Typical features of Digital Advertising Platforms include audience segmentation, performance analytics, ad creation tools, budget management, and reporting capabilities. Users often include marketing teams, advertisers, and agencies, who seek to enhance their digital marketing strategies. By leveraging data-driven insights, these platforms aid organizations in reaching their target demographics effectively and efficiently while adapting to the ever-changing digital landscape.

Popular Digital Advertising Platforms

Ad Network Software

Popular Ad Network Software products used by Digital Advertising Platforms

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InMobi logo

InMobi

Founded in 2007, InMobi is a global consumer technology company that leverages AI to drive growth through innovative consumer-focused digital platforms and end-to-end mobile advertising solutions. We have grown InMobi Advertising to one of the largest platforms for advertisers and publishers to reach their customers on mobile devices. In 2019, InMobi built Glance, a platform that is helping consumers around the globe discover everything they love on their lock screen and other surfaces. Tomorrow, we see a convergence of AI, Advertising, Entertainment, and Shopping to create personal mobile experiences on a mass scale, ushering in the Surface Economy.

Teads logo

Teads

Teads operates a leading, cloud-based, omnichannel platform that enables programmatic digital advertising across a global ecosystem of quality digital media. As an end-to-end solution, Teads’ modular platform allows partners to leverage buy-side, sell-side, creative, data and AI optimization technologies. For advertisers and their agencies, Teads offers a single access point to buy the inventory of many of the world’s best publishers and content providers. Through exclusive global media partnerships, Teads enables advertisers and agencies to reach billions of unique monthly users in brand safe, responsible advertising environments, while improving the effectiveness and efficiency of digital ad transactions. Teads partners with the leading marketers, agencies and publishers through a team of 1,200+ people in 50 offices across more than 30 countries. We're committed to creating a dynamic work environment that values diversity and inclusion, and represents employees across a variety of skill sets. We embrace contributions from all ages, sexes, races, ethnicities, religions, sexual orientations and gender identities.

NextRoll logo

NextRoll

NextRoll is a marketing technology company delivering products ambitious companies use and rely on to grow their businesses. Powered by machine learning and integrated data platforms, NextRoll’s technology serves tens of thousands of businesses globally through its business units: RollWorks, an account-based platform for business-to-business marketing and sales teams, and AdRoll, an ecommerce marketing platform for growing direct-to-consumer brands. NextRoll is a privately-held company headquartered in San Francisco, CA. To learn more visit nextroll.com. We are committed to building diverse teams of “Rollers” and are proud to be an equal opportunity employer. All qualified applicants will receive consideration without regard to race, color, ancestry, sex, religion, gender, gender identity or expression, sexual orientation, marital status, national origin, citizenship, genetics, disability, age, veteran status, or other characteristics.

Panshi logo

Panshi

Developer of online and mobile advertising platform intended to provide network marketing service for small and medium-sized enterprise. The company's online and mobile advertising platform is equipped with comprehensive internet advertisement data and accurate orientation technologies along with providing Internet marketing services using targeting technology and a comprehensive set of Internet advertising data, enabling small and medium-sized enterprise to get access to more business opportunities and more new customers with the web alliance marketing platform.

Sojern logo

Sojern

Sojern is a Travel Marketing Platform that helps you find, attract, convert, and engage your customers throughout the travel buying journey. We deliver your marketing messages directly to travelers and provide you with the insights, expertise, and technology needed to drive growth and maximize revenue for your travel business. We deliver unrivaled traveler insight, intelligent audiences, multichannel activation and optimization, and a connected guest experience for hotels – all in one place.

Advertiser Campaign Management Software

Popular Advertiser Campaign Management Software products used by Digital Advertising Platforms

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Wunderkind logo

Wunderkind

Wunderkind, formerly known as BounceX, is a New York City-based performance marketing technology company that provides identity resolution, personalization, and digital advertising infrastructure to commerce brands and publishers. The company operates two distinct business lines: a SaaS platform that helps brands recognize and engage their own customers through scaled personalization, and a digital advertising marketplace that connects premium publishers with brand advertisers through proprietary ad units. Ryan Urban, co-founder of Wunderkind, told Nathan Latka in November 2021 that the company had grown approximately 50% year over year on a base that crossed $100 million in annual revenue in early 2020, putting estimated 2021 revenue at approximately $150 million. The company was ranked the number one fastest growing software company on the Inc. 500 list and reported that nearly half of new enterprise customers arrive through word-of-mouth referrals. Wunderkind has raised $75 million in total financing, roughly half of which is debt, and has completed five acquisitions. Urban indicated in November 2021 that the company was pursuing a strategic financing round of more than $100 million and was evaluating a potential IPO, with a public-market forward revenue multiple of 8 to 10 times cited as a reference point for valuation.

Basis Technologies logo

Basis Technologies

Basis Technologies is a global provider of media automation and programmatic advertising software and services for enterprises. The Basis platform consolidates digital operations across programmatic, publisher-direct, connected TV (CTV), search, and social to unify and streamline campaigns. Basis integrates otherwise disconnected processes, systems, and point solutions to create a seamless workflow and centralized system of record for digital advertisers. Headquartered in Chicago, Basis is renowned for its commitment to employees and workplace culture.

App Monetization Platforms

Popular App Monetization Platforms products used by Digital Advertising Platforms

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Moloco logo

Moloco

Moloco’s mission is to empower businesses of all sizes to grow through operational machine learning. With Moloco’s machine learning platform for growth and performance, every app publisher, commerce marketplace, and streaming business can now unlock the value of their unique, first-party data. Moloco Ads enables performance marketers to scale user acquisition for mobile apps through our advanced machine learning models. Moloco Commerce Media enables retailers and marketplaces to build their own ads business with a flexible solution that delivers relevance, results, and automation for scaled and streamlined ad operations. Moloco Streaming Monetization enables streaming media companies to revolutionize their monetization strategy by building an outcomes-based ads business that delivers relevancy for users and results for advertisers. Moloco was founded in 2013 by a team of machine learning engineers and has offices throughout the US, the UK, Germany, Korea, China, India, Japan, and Singapore.

Centili logo

Centili

Centili is a global digital monetisation company. We are fully focused on driving growth by providing innovative mobile payment solutions and frictionless customer experience. In-house developed, Centili platform is trusted by content providers, telco operators, mobile apps, game developers, and social networks worldwide. Centili turns its partners' existing users into paying customers by seamlessly monetising digital content and virtual goods, thus opening new revenue streams. Centili helps partners orchestrate the ecosystem and monetise digital experiences across the globe. Centili’s product portfolio is built on its in-depth industry knowledge, local market presence, and years of large-scale cooperation with digital content providers and mobile operators. Centili is connected to 280+ telco operators, reaching more than 4 billion mobile users in 80 countries. The company has a local presence in 9 countries, providing local expertise and support. Check out our privacy policy at https://www.centili.com/privacy-policy.

SplitMetrics logo

SplitMetrics

SplitMetrics is an ecosystem of products and services gathered under the same roof of the SplitMetrics brand: SplitMetrics Acquire (formerly SearchAdsHQ), and SplitMetrics Optimize – our A/B testing platform and ASO tool of the year 2022, joined by SplitMetrics Agency. We are dedicated to enabling mobile-first businesses and brands worldwide🌎 to simplify their way to business success. An Apple Search Ads Partner, with a dedicated team of 120+ experts who live and breathe mobile app growth, SplitMetrics is obsessed with making its customers successful. That’s why top world app and game publishers choose to grow with SplitMetrics. Visit www.splitmetrics.com to unlock new levels of app growth with SplitMetrics.

Click Fraud Software

Popular Click Fraud Software products used by Digital Advertising Platforms

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EVINA logo

EVINA

Download Case Study: Proximus x Evina https://docs.evina.com/case-study-proximus-x-evina | Mobile digital marketing has become an eldorado for fraudsters. Our exclusive technology blocks fraud so you can seize growth opportunities. Our constantly improving technology is the fruit of more than 10 years of work and obsession to guarantee the best protection for our customers. We are committed with the greatest determination to ensure the highest protection, the fewest false positives and the best latency (down to 5 ms). The increasing diversity in mobile uses offers tremendous opportunities for businesses but also for fraudsters. Our solution has been perfectly tailored to match these challenges, by taking into account the diversity of business cases, the specificities of mobile networks and the ever-growing mobile platform fragmentation. We are fully independent engineers dedicated to cyber security. As experts in mobile payment for more than 10 years, we are committed to fight

Lunio logo

Lunio

Lunio makes the internet a safer and more reliable place for everyone trying to grow their business by automatically getting rid of fake clicks, traffic, and leads on all ad platforms. Invest 100% of your ad spend on audiences with genuine conversion potential, and make better campaign optimisations by stopping fake and non-human data from muddying your metrics. No more wasted ad spend. No more worthless traffic. And no more guesswork. Get fully transparent campaign data and drive more profitable growth. The way paid media should be. Book a free, no-obligation traffic audit.

Spider AF logo

Spider AF

Spider AF is an ad fraud detection tool that detects, blocks, and protects web ads from invalid clicks and conversions. With centralized fraud management and advanced automation, advertisers can easily detect fraudulent activity across published ads. Spider AF provides full digital advertising transparency, allowing advertisers to track ad placement, identify fraudulent behaviors, and analyze clean - fraud free data. With Spider AF, advertisers can view in-depth transparent reports that assist advertisers with making the right ad campaign decisions. Spider AF can stop suspicious users and bots in advance, and protect the advertising content and marketing analysis of any business. Advertisers can easily install Spider AF within a matter of minutes. Just add the Spider AF measurement tag to your website and start analyzing activity. Experience optimal ad performance without the fraud with Spider AF. Visit our website for more details and start preventing ad fraud with our one month free trial!

Creative Management Platforms

Popular Creative Management Platforms products used by Digital Advertising Platforms

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Anyword logo

Anyword

For marketers, every word counts. Over 1 billion marketing messages are created daily across digital channels, many of which are biased, costly to produce, and ineffective. Anyword's mission is to solve these issues. Anyword is a natural language generation platform designed to assist marketers in crafting messages tailored to their target audience. Our platform utilizes a model trained on millions of marketing messages and integrates with your historical data to generate high-quality messages across various channels and formats. Anyword is trusted by leading publishers and brands globally, including The New York Times, PetCareRx, NBA, Red Bull, Ted Baker, and others.

AGINCIA logo

AGINCIA

AGINCIA es más que una agencia de publicidad y marketing tradicional; es la vanguardia de la creatividad impulsada por la inteligencia artificial. Nuestro enfoque revolucionario combina la destreza humana con el poder computacional para ofrecer soluciones publicitarias y de marketing innovadoras y eficaces. En AGINCIA, empleamos una red de agentes creativos autónomos, respaldados por IA de vanguardia, para generar contenido creativo que trasciende los límites de la imaginación convencional. Estos agentes están programados para entender las necesidades de cada cliente, interpretar tendencias del mercado y producir anuncios publicitarios cautivadores que conectan con la audiencia de manera auténtica y efectiva. Nuestro equipo de expertos en IA colabora estrechamente con nuestros clientes para comprender sus objetivos y diseñar estrategias personalizadas que maximicen el impacto de sus campañas. Desde la conceptualización hasta la implementación, AGINCIA ofrece un enfoque integral que garantiza resultados tangibles y un retorno de la inversión significativo. Al elegir AGINCIA, estás optando por una nueva era en publicidad y marketing, donde la creatividad y la tecnología se fusionan para crear experiencias únicas que impulsan el éxito de tu marca. Únete a nosotros mientras lideramos el futuro del marketing impulsado por IA y transformamos la manera en que el mundo ve y percibe la publicidad. Descubre el potencial ilimitado de la inteligencia artificial con AGINCIA. ¡Vamos más allá de lo imaginable, juntos!

Lightricks logo

Lightricks

Lightricks, an AI-first company, is revolutionizing how visual content is created. With a mission to bridge the gap between imagination and creation, Lightricks is dedicated to bringing cutting-edge technology to the creative and business spaces. Our AI photo and video generation models, which power our apps and platforms including Facetune, Photoleap, Videoleap, and LTX Studio, allow creators and brands to leverage the latest research breakthroughs, offering endless control over their creative potential. Our influencer marketing platform, Popular Pays, provides creators the ability to monetize their work and offers brands opportunities to scale their content through tailored creator partnerships. Founded in 2013, Lightricks is backed by prominent investors including Goldman Sachs Growth Equity, Insight Partners, Viola Ventures, ClalTech, Greycroft, Hanaco Venture Capital, Altshuler Shaham Investment Holdings, Harel-Hertz Investment, Qumra Capital House, Migdal Insurance and Financial Holdings, Shavit Capital, and Stonebridge Partners who share our enduring commitment to driving the future of content creation.

Cross-Channel Advertising Software

Popular Cross-Channel Advertising Software products used by Digital Advertising Platforms

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Basis Technologies logo

Basis Technologies

Basis Technologies is a global provider of media automation and programmatic advertising software and services for enterprises. The Basis platform consolidates digital operations across programmatic, publisher-direct, connected TV (CTV), search, and social to unify and streamline campaigns. Basis integrates otherwise disconnected processes, systems, and point solutions to create a seamless workflow and centralized system of record for digital advertisers. Headquartered in Chicago, Basis is renowned for its commitment to employees and workplace culture.

Teads logo

Teads

Teads operates a leading, cloud-based, omnichannel platform that enables programmatic digital advertising across a global ecosystem of quality digital media. As an end-to-end solution, Teads’ modular platform allows partners to leverage buy-side, sell-side, creative, data and AI optimization technologies. For advertisers and their agencies, Teads offers a single access point to buy the inventory of many of the world’s best publishers and content providers. Through exclusive global media partnerships, Teads enables advertisers and agencies to reach billions of unique monthly users in brand safe, responsible advertising environments, while improving the effectiveness and efficiency of digital ad transactions. Teads partners with the leading marketers, agencies and publishers through a team of 1,200+ people in 50 offices across more than 30 countries. We're committed to creating a dynamic work environment that values diversity and inclusion, and represents employees across a variety of skill sets. We embrace contributions from all ages, sexes, races, ethnicities, religions, sexual orientations and gender identities.

StackAdapt logo

StackAdapt

Discover the multi-channel programmatic advertising platform used by digital marketers around the world. StackAdapt is a digital advertising platform that specializes in native, display, video, connected TV, audio, in-game, and DOOH advertising. Our state-of-the-art platform is where some of the most progressive work in machine learning meets cutting-edge user experience. StackAdapt is designed around the three core pillars of programmatic—planning, executing and analyzing. StackAdapt is ranked as the number 1 DSP on G2. For six consecutive years with over hundreds of reviews, StackAdapt has been recognized as a high performer and the highest-ranking DSP in customer satisfaction by G2. StackAdapt was also recognized as an Enterprise Fast 15 winner as part of the Technology Fast 50™ program in 2023 and is one of Ad Age’s Best Places to Work in 2024. Learn more about StackAdapt here: www.stackadapt.com. And if you're looking for a change, we'd love to have you on our team—check out our open roles by visiting: www.stackadapt.com/careers. StackAdapt is headquartered in Toronto, Canada. We have teams and client support across North America, EMEA, APAC, and LATAM.

Data Management Platforms (DMP)

Popular Data Management Platforms (DMP) products used by Digital Advertising Platforms

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Wunderkind logo

Wunderkind

Wunderkind, formerly known as BounceX, is a New York City-based performance marketing technology company that provides identity resolution, personalization, and digital advertising infrastructure to commerce brands and publishers. The company operates two distinct business lines: a SaaS platform that helps brands recognize and engage their own customers through scaled personalization, and a digital advertising marketplace that connects premium publishers with brand advertisers through proprietary ad units. Ryan Urban, co-founder of Wunderkind, told Nathan Latka in November 2021 that the company had grown approximately 50% year over year on a base that crossed $100 million in annual revenue in early 2020, putting estimated 2021 revenue at approximately $150 million. The company was ranked the number one fastest growing software company on the Inc. 500 list and reported that nearly half of new enterprise customers arrive through word-of-mouth referrals. Wunderkind has raised $75 million in total financing, roughly half of which is debt, and has completed five acquisitions. Urban indicated in November 2021 that the company was pursuing a strategic financing round of more than $100 million and was evaluating a potential IPO, with a public-market forward revenue multiple of 8 to 10 times cited as a reference point for valuation.

Demand Side Platform (DSP)

Popular Demand Side Platform (DSP) products used by Digital Advertising Platforms

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RTB House logo

RTB House

RTB House is a global marketing technology company that provides retargeting and programmatic advertising solutions for online businesses. The company was founded in 2012 and is headquartered in Warsaw, Poland, with offices in more than 30 countries. RTB House's proprietary technology uses deep learning algorithms to analyze user behavior and predict their purchasing intent, enabling businesses to deliver personalized and relevant ads to potential customers. The company's solutions are available for desktop and mobile devices, and its customers include e-commerce companies, travel companies, and other online businesses across a variety of industries. With a focus on innovation and data-driven solutions, RTB House is helping businesses reach their target audiences more effectively and drive better results from their digital advertising efforts.

InMobi logo

InMobi

Founded in 2007, InMobi is a global consumer technology company that leverages AI to drive growth through innovative consumer-focused digital platforms and end-to-end mobile advertising solutions. We have grown InMobi Advertising to one of the largest platforms for advertisers and publishers to reach their customers on mobile devices. In 2019, InMobi built Glance, a platform that is helping consumers around the globe discover everything they love on their lock screen and other surfaces. Tomorrow, we see a convergence of AI, Advertising, Entertainment, and Shopping to create personal mobile experiences on a mass scale, ushering in the Surface Economy.

Moloco logo

Moloco

Moloco’s mission is to empower businesses of all sizes to grow through operational machine learning. With Moloco’s machine learning platform for growth and performance, every app publisher, commerce marketplace, and streaming business can now unlock the value of their unique, first-party data. Moloco Ads enables performance marketers to scale user acquisition for mobile apps through our advanced machine learning models. Moloco Commerce Media enables retailers and marketplaces to build their own ads business with a flexible solution that delivers relevance, results, and automation for scaled and streamlined ad operations. Moloco Streaming Monetization enables streaming media companies to revolutionize their monetization strategy by building an outcomes-based ads business that delivers relevancy for users and results for advertisers. Moloco was founded in 2013 by a team of machine learning engineers and has offices throughout the US, the UK, Germany, Korea, China, India, Japan, and Singapore.

Basis Technologies logo

Basis Technologies

Basis Technologies is a global provider of media automation and programmatic advertising software and services for enterprises. The Basis platform consolidates digital operations across programmatic, publisher-direct, connected TV (CTV), search, and social to unify and streamline campaigns. Basis integrates otherwise disconnected processes, systems, and point solutions to create a seamless workflow and centralized system of record for digital advertisers. Headquartered in Chicago, Basis is renowned for its commitment to employees and workplace culture.

Digital Advertising Intelligence Software

Popular Digital Advertising Intelligence Software products used by Digital Advertising Platforms

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Wunderkind logo

Wunderkind

Wunderkind, formerly known as BounceX, is a New York City-based performance marketing technology company that provides identity resolution, personalization, and digital advertising infrastructure to commerce brands and publishers. The company operates two distinct business lines: a SaaS platform that helps brands recognize and engage their own customers through scaled personalization, and a digital advertising marketplace that connects premium publishers with brand advertisers through proprietary ad units. Ryan Urban, co-founder of Wunderkind, told Nathan Latka in November 2021 that the company had grown approximately 50% year over year on a base that crossed $100 million in annual revenue in early 2020, putting estimated 2021 revenue at approximately $150 million. The company was ranked the number one fastest growing software company on the Inc. 500 list and reported that nearly half of new enterprise customers arrive through word-of-mouth referrals. Wunderkind has raised $75 million in total financing, roughly half of which is debt, and has completed five acquisitions. Urban indicated in November 2021 that the company was pursuing a strategic financing round of more than $100 million and was evaluating a potential IPO, with a public-market forward revenue multiple of 8 to 10 times cited as a reference point for valuation.

Digital Audio Advertising Software

Popular Digital Audio Advertising Software products used by Digital Advertising Platforms

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Podbean logo

Podbean

Ultra simple podcast publishing solution. Unlimited bandwidth and storage. Everything a podcaster needs to host, promote, and track your podcast. Record and publish right from your phone with Podbean's mobile app. Solutions to help you make money from your podcast with built-in monetization tools (dynamic ad insertion, ad marketplace, premium sales and patron). Podbean also has internal podcasting solutions for Enterprise level organizations who require advanced security and features including white-label apps for private podcasts.

Audion logo

Audion

Since its creation in 2018 by Arthur Larrey and Kamel El Hadef, Audion has established itself as the leading expert in digital audio, delivering innovative advertising solutions for brands and agencies, along with monetisation technology tailored to publishers and creators. Audion's offer is based on three complementary solutions: Audion Reach, to maximize the impact of audio advertising campaigns ; Audion Stories, to create engaging, tailor-made audio experiences and Audion360, a revolutionary platform dedicated to publishers and content creators, combining podcast CMS, AI and advertising solutions. With offices in Paris, London, Milan and Brussels, a team of 50 experts and over 2,000 successful campaigns to its credit, Audion is the partner of choice for those wishing to explore the full potential of digital audio.

Magellan AI logo

Magellan AI

Magellan AI is the all-in-one platform for podcast advertising intelligence, media planning, and measurement. Magellan AI has created the world's largest database of podcast advertising data, covering over 50,000 podcasts. Advertiser and agency media buyers rely on Magellan AI's podcast media planning and measurement platform to discover, connect with, and analyze the performance of podcasts, streaming audio, and YouTube. Publishers trust Magellan AI to grow ad sales with intelligence and performance measurement, drive content acquisition, and streamline ad ops.

Display Advertising Software

Popular Display Advertising Software products used by Digital Advertising Platforms

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fireflyon.com logo

fireflyon.com

We are building the first mobility based Smart Screens - Smart Cities advertising and data platform that utilizes the ride share and gig economy for distribution and scale. Our unique location-based, “situationally aware” software and 1st party data enables the most granular, audience-based targeting of any away from home medium on any screen type. - We are actively creating private:public partnerships with the cities where we deploy our solutions in order to promote a better quality of life for all residents. - We are dedicated to supporting local businesses with advertising programs to support their unique needs. - We provide our driver-partners the ability to earn significant additional income to enable them to get closer to achieving their personal goals. - We are leading innovators on all digital screen types with a goal to deliver performance and successful outcomes for our customers and partners. We're Hiring!

Identity Resolution Software

Popular Identity Resolution Software products used by Digital Advertising Platforms

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Kognitiv Corporation logo

Kognitiv Corporation

Kognitiv redefines loyalty by helping brands securely and efficiently activate their data to engage new audiences and existing customers to earn their lifetime loyalty. In June 2020, Kognitiv and Aimia Loyalty Solutions came together to create a technology-forward business, employing people across 20 countries worldwide. With 200+ clients and partners in more than 50 markets globally, Kognitiv brings to life a world where brands work together to create new opportunities for less, gain direct access to new audiences, and create network effects where everyone wins, all the time. Kognitiv is headquartered in Toronto, Ontario, Canada, with team members in Canada (Waterloo, Mississauga, and Kitchener), Argentina (La Plata), Australia (Melbourne and Sydney), Austria (Vienna), Hong Kong, India (Bengaluru and Pune), Japan (Tokyo), Malaysia (Kuala Lumpur), Singapore, UK (London, Manchester, and Bournemouth) and United States (Charlottesville, Minneapolis and Newark).