Bio
George is a passionate thought-leader in the area of incentives and a visionary for driving sales through innovative reward programs in the IT industry. He has driven change in SPIFF management solutions for 15 years and is recognized within the industry for his creative and pragmatic approach to driving top line growth for our clients. His broadperspective brings a unique view to every aspect of who we are and what we do. George has over 30 years experience in the personal computer and consumer electronics industries. Since founding MTCPerformance, he has focused on web-based technologies designed to break new ground in facilitating the success of incentive programs. His technology, sales and marketing expertise, combined with keen analytical skills, have enabled him to provide direction to many other corporations looking for a faster track along their marketing curve. Sony, Apple Computer, ITT Corporation, Panasonic, Creative Labs and Proxima are just a few of the companies that have utilized George's experience.