Unnat Bak
- Co-Founder and Chief Strategy Officer at TABS Suite
GetLatka interview
How TABS Suite Reached 70 Customers and Sold for Just Under $20.8M (Interview with Co-Founder Unnat Bak)
Unnat Bak (Co-Founder and Chief Strategy Officer of TABS Suite) spoke to Nathan Latka on August 9, 2022.
TABS Suite figures from the interview
- Acquisition Price (2022)
- Slightly under $20.8M
- Cash Component (2022)
- $5M
- Customers (2022)
- 70
- Team Size (2022)
- 7
- Year Founded
- 2019
“as a SaaS model, it ranged anywhere from $500 a month all the way up to sometimes 75 k a year or more.”
“Our first customer was March 2020. So it took, right after actually, during COVID, one of the investors was like, I'm not able to conduct diligence. You know, I I know I turned down the tool earlier. Can I utilize it as a trial? And, you know, we gave him one, and it was super manual on the underside, and then we're like, this is not sustainable. That's where we started to build out the ML tool.”
“This is a very high touch SaaS product where it requires, you know, multiple demos and to a point where it's enterprise, to a certain degree, even at the $500 level.”
Bio
Unnat is a 4x Non-Technical SaaS Founder who has amassed an incredible amount of experience in building, investing, and growth hacking early-stage SaaS ventures. He’s got his fingers into everything from angel investing to advising startups and mentoring founders through a unique reverse-angel method. He's also on the board of numerous enterprises with deep domain expertise in their respective fields. His mission is to help people build sustainable businesses that are profitable for both customers and shareholders alike.