Revenue Per Employee Benchmarks For Private B2B SaaS Companies

1,500 SaaS Companies Ranked by Revenue Per Employee (Click to apply)

What does revenue per employee mean? This metric measures how much revenue saas companies do each year per employee. This list features data from private B2B SaaS companies. In public markets, revenue per employee is $189,000 on average.

How do you calculate revenue per employee? Latka calculates revenue per employee by taking a company revenue in a given month, multiplying by 12 (annual run rate) and then dividing by total team size at the time.

$2M - $10M ARR
  1. Owlgrin $9.0M
  2. Dquip CRM $9.0M
$10M - $20M ARR
  1. IndiaMLS $13.5M
  2. DSYH $13.5M
  3. Wizergos $13.5M
  4. Birdnest $12.0M
$20M - $100M ARR
  1. Indix $81.0M
  2. Zepo.in $67.5M
  3. Explara $40.5M
  4. 9STAR $100.0M
  5. goTRG $100.0M
$100M - $500M ARR
  1. Parkster $185.7M
  2. Unmetric $135.0M
  3. Qubole $324.0M
  4. Signix $132.0M
  5. Kayako $162.0M
  1. 11
    Pardot

    Pardot

    Lead Generation Services

    Pardot offers powerful marketing automation to help marketing and sales teams find and nurture the best leads, close more deals, and maximize ROI.

    $2M

    $200M

    102

    United States

  2. 12
    goTRG

    goTRG

    The leading returns management solution for the world's largest retailers and manufacturers.

    $2M

    $100M

    51

    United States

  3. 13
    9STAR

    9STAR

    Identity Management Software

    Enterprise IT Security Software Solutions

    $2M

    $100M

    $435K

    51

    United States

  4. 14
    Karma Partners

    Karma Partners

    Digital Marketing Solutions

    Created by 2 former ESN executives who are somewhat idealistic, KARMA PARTNERS aims to be an alternative player to the Classic ESN model by offering a virtuous solution, unique on the market and based on collaborative principles, the 10 Founding Principles

    $2M

    $21M

    11

    France

  5. 15
    Pixelandtonic

    Pixelandtonic

    Content Management Systems

    We’re the team behind @craftcms.

    $2M

    $19M

    10

  6. 16
    Practo

    Practo

    Healthcare Software

    Find & book appointments with doctors, diagnostic tests, clinics, hospitals. Order Medicine & Health Products Online. Ask free health questions to doctors and get free tips from health experts. Complete health packages.

    $2M

    $2B

    $251M

    1K

    India

  7. 17
    WPS Office

    WPS Office

    Office Software

    Kingsoft Office Software is a market leader in mobile and desktop office solutions. The company’s WPS Office for Android is the most popular, free mobile office solution on Google Play, featuring robust capabilities for viewing, editing and sharing off...

    $2M

    $200M

    $50M

    118

  8. 18
    Crowdfire

    Crowdfire

    Social Media Marketing Software

    Crowdfire is a powerful Social Media Management tool for brands, businesses, agencies and individuals all around the world. Level-up your game with Social Media CRM, Advanced analytics, post scheduler, content curator and more!

    $2M

    $54M

    33

    India

  9. 19
    MeraEvents

    MeraEvents

    Software as a Service Platform(SaaS)

    MeraEvents.com is India's largest events portal, dedicated to events, conferences, exhibitions & trade fairs

    $2M

    $68M

    44

    India

  10. 20
    HCL-Software

    HCL-Software

    Information Technology Software

    A division of HCL Technologies operates in #softwarebusiness with innovation in DevSecOps, #Automation, #DigitalSolutions, #Marketing, #Commerce and Mainframes

    $2M

    $1B

    661

    India

11-20 of 4,555

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What are the fastest growing companies doing?

83 of the fastest growing companies that also have the most revenue have a clear expansion revenue strategy. On average, sales reps are selling plans where starting contract value is $4,606.

Those same companies employ 1,678 sales reps that carry a quota. The most common compensation plan used by these companies is a 1:5 ratio of sales rep on target earnings (OTE) to quota. Meaning if a rep can earn $200k in base and commissions, quota target for that year is set at 5x, or $1m in new ARR closed.

If you’re going to build a high growth SaaS company, you need to figure out how to scale with quota carrying sales reps.

Which CEO’s are the most efficient capital allocators?

We can measure this a variety of ways. Which company has the most revenue per employee? What about dollars in revenue compared to dollars raised? What about time, which founder went from $0 to $10m the fastest?

Looking deeper at dollars in revenue compared to dollars raised, bootstrappers take the cake because they self fund (denominator zero). When we look at companies that have raised at least $1m, Actito is the clear winner generating $21m in revenue, growing 100% yoy, on just 1m raised ($.05 dollars raised for every $1 of revenue).

Omnisend comes in a close second with $.08 dollars raised for every dollar of revenue. Doing $19m as of December 2020. Proposify gets honorable mention with $0.46 dollars raised (3.25m) for every dollar of revenue ($7m).

The worst performers here are companies like YayPay with $3.68 dollars raised ($14m) per dollar of revenue ($3.8m). Many of the worst performers just did a round of funding and haven’t had a chance to deploy to drive growth yet. That makes this data less valuable but still illustrative.