Exercise.com revenue hit $2.6M in 2024

Founder / CEO

Joel Ohman

Joel Ohman is the CEO of a private equity backed digital media company. He is a Christian, CERTIFIED FINANCIAL PLANNER™, author, angel investor, and serial entrepreneur who loves creating new things, whether books or businesses. He is the founder of a number of tech companies and currently serves as the CEO of 360 Quote, a private equity backed insuretech digital media performance marketing company, the co-founder and CEO of a B2B SaaS software company, Exercise.com, and has also previously served as the founder and resident CFP® of a national insurance agency. He has a number of prior exits to PE, publicly-traded company, and private acquirer. He has an MBA from the University of South Florida and a Master’s of Divinity from Southeastern Baptist Theological Seminary. He loves the city of Tampa and is heavily involved in the community: he serves on the board of the Tampa Bay Fellowship of Christian Athletes, as a trustee and Chairman of The Idlewild Foundation, a trustee of Carrollwood Day School, a social impact board investor with Commonwealth Tampa Bay, and is a deacon, missions trip leader, and Finance Committee member at Idlewild Baptist Church. 360 Quote – We are a PE-backed digital media performance marketing company with a proprietary insurtech routing platform and monetization engine. We own and operate a portfolio of highly trafficked consumer brands in the insurance, finance, and legal categories: AutoInsurance.org, QuickQuote.com, FreeAdvice.com, Quote.com, Ping Leads, and many more. We have done 18 add-on acquisitions in the last two years and are growing rapidly both organically and through continued M&A. Exercise.com – We offer custom-branded cloud-based fitness business management software on the web, iOS, and Android. We are a B2B SaaS company growing +50% YoY with a payments platform growing +200% YoY. Joel has been mentioned in many different online and print publications including AllBusiness.com, AOL.com, Banks.com, BusinessInsider.com, ChicagoTribune.com, Inc.com, the LA Times, Newsweek.com, Reader’s Digest, WashingtonPost.com, USA Today, WiseBread.com, Yahoo Finance, etc. as an expert source so don’t hesitate to contact him if you need a quick response for an article or project you are working on.

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