Arttu Haho
- Co-Founder at Trustmary
GetLatka interview
How Trustmary Bootstrapped to €2.5M Revenue and Nearly 200 Software Customers (Interview with Arttu Haho)
Arttu Haho (Co-Founder of Trustmary) spoke to Nathan Latka.
Trustmary figures from the interview
- Total Revenue (2019)
- €2.5M
- Software Customers (by logo) (2020)
- Almost 200
- Software ARR (2020)
- €208K
- Team Size (2020)
- About 30
“So we started actually as a project business four years ago, and this software track is very new to us. And we... In some point, we bundled our video testimonial projects with our software as well. So... But, yeah, currently, if you pay three ninety in USD per month, then you can get kind of the full plan.”
“the initial idea was to provide the easiest way to produce authentic customer testimonial videos. That's still what we do as an additional service to our software clients, because we know how to do it. We have done it more almost 4,000 times already with 1,500 companies. So that's how we started and that's how basically we have funded our software initiative. So we are bootstrapped to this point.”
“It's not that simple since we, in the beginning, we sold it only with the annual plan. So actually, our ARR at the moment is 208,000 in euro.”
Bio
Always curious to learn new things, share them with my wife and two boys, customers and business partners. Hooked with so many hobbies that 48h per day wouldn't be enough so need to limit it to a few top ones including golf, ice hockey, fishing and every now and then to other ball games.