Bio
Asad has provided the vision, leadership and tactical direction for InsideUp, leveraging his experience in launching innovative, technology intensive solutions on a global scale for start-ups, small caps and Fortune 500s across multiple industries. Observing a need for business service marketers to have access to a consistent pipeline of high quality leads, Asad channeled his extensive experience in executive leadership, online marketing, and web development to creating a compelling lead generation platform to fill that need. Prior to founding InsideUp, Asad served as Chief Marketing Officer and GM at Liquidity Services, Inc. (NASDAQ: LQDT), a business online auction company. As the driving force behind the company's marketing and business development, Asad was a key member of the corporate leadership team that propelled the company's massive growth from an early-stage company to a $330 million publicly traded corporation. Asad was part of the product marketing group at Hewlett-Packard that spearheaded a global initiative to launch the company's first ever online information services. As a U.S. Peace Corps business consultant, he contributed to the privatization of Russia's economy by launching distance learning programs and business consulting centers throughout the country. Asad holds an MBA in Marketing from Northwestern University's Kellogg School of Management and a BS in Computer Engineering from Harvey Mudd College.