David Pohlmann
- First Employee (Revenue and Operations) at Billbee
GetLatka interview
How Billbee Reached 12,000 Customers and $32 ARPU While Staying Bootstrapped (Interview with David Pohlmann)
David Pohlmann (First Employee (Revenue and Operations) of Billbee) spoke to Nathan Latka on July 28, 2021.
Billbee figures from the interview
- Customers (2021)
- 12,000
- ARPU (2021)
- $32 per month
- Gross Churn (2021)
- Less than 1% per month
- EBIT (2021)
- At least €100K per month
- Team Size (2021)
- 30
“We have a very high sign up rate. It's around 1.5 to two k a month, and we somehow managed to turn at least 25 to 30% of them into paying customers, and churn is comparably low. So, yeah, that's why.”
“We do not have any direct sales, so they really come to Billbee through word-of-mouth marketing and through partners. So we are listed in the Shopify app store and marketplaces app stores and partner pages, so this is our main traffic source, and especially the e commerce community is very big and very connected in Germany, so everyone talks to each other and gives the names of tools they like, and that's how we get the most sign ups, I think.”
“The majority, though, really the biggest part is organic SEO and organic word-of-mouth traffic.”
Bio
While always "making money online" since school, David started his professional career as a cooperative student at former 120k people HP with stops in Europe and California. Later on, he started as employee no 1 and took over the growth part to further bootstrap Billbee to a 7-(and more)-figure SaaS, now working as the MD for revenue and operations.