Marcos Rivera
- Founder and CEO at Pricing IO
GetLatka interview
How Pricing IO Hit $1M Revenue with 10 People Helping 106 B2B SaaS Companies Price Smarter (Interview with CEO Marcos Rivera)
Marcos Rivera (Founder and CEO of Pricing IO) spoke to Nathan Latka on July 13, 2022.
Pricing IO figures from the interview
- Revenue (2022)
- $1M
- Customers Served (2021)
- 106 SaaS companies
- Team Size (2022)
- 10 people
- Year Founded
- 2019
“2019. I launched in the summer of twenty nineteen, so we're about three years old.”
“So today it's all people. Although I think the ultimate goal would be to start introducing some tech behind the scenes, to start introducing some other levels of scale. But at this stage, are full on services, all people, some of it, most of it being one time and some of it recurring.”
“We actually have Okay. There you go. At this stage, and, yeah, we're we're doing pretty good. We're doing pretty good.”
Bio
MARCOS RIVERA, founder and CEO of Pricing I/O, is a B2B SaaS pricing expert who uses his street smarts to help companies capture value and unlock growth. With over 20 years of experience, Marcos has a knack for effortlessly delivering complex ideas, leaving his clients feeling confident and clear on scalable monetization models bound to impress SaaS executives, board members, investors, and customers. He is also the author of the book, Street Pricing: A Pricing Playlist for Hip Leaders in SaaS.