MK

Marshall Kirkpatrick

Vice President, Influencer Relations, Analyst Relationsand Competitive Intelligence at Sprinklr

BIO

I take in streams of information and turn them into insights and opportunities. I believe that talent is made up of both skills and attitudes. My skills include: * Synthesizing, critically analyzing, and adding value based on high-volume streams of information. I help organizations learn faster and make better decisions. * Building friendly and useful relationships with some of the smartest and most interesting people in the world of technology marketing and digital transformation. My attitudes include: * Optimism in almost any circumstances. * Abundance - A growth-minded attitude of abundance and a history of win-win relationships is like magnetism for resources. My work history so far... I started my career as a news-breaking technology blogger. I was the first reporter to utilize real-time automated monitoring to cover the consumer technology industry, through that became the first writer hired at TechCrunch, and I was the first journalist in the world to source news stories from Twitter. I went on to co-edit tech blog ReadWriteWeb, which syndicated articles to the New York Times at my discretion. I productized my expert-finding & listening strategies in the form of a startup called Little Bird, which was funded by Mark Cuban and many other investors. Between my career as a journalist and the data we surfaced at Little Bird, my work has been quoted or cited 10 times by the Wall St. Journal, and at many other media outlets. In 2016, I sold my startup company to the fastest growing enterprise marketing tech startup in the world, Sprinklr, and have risen up the ranks there to now work as a Vice President, responsible for the teams performing analyst relations, influencer relations, competitive intelligence, data journalism, community management, social media, and more.