Matthew Kilmartin
- CEO and Co-Founder at Habu
GetLatka interview
How Habu Reached Just Under 50 Customers With $300K Average Contract Value in Data Clean Room SaaS (Interview with CEO Matthew Kilmartin)
Matthew Kilmartin (CEO and Co-Founder of Habu) spoke to Nathan Latka on February 11, 2022.
Habu figures from the interview
- Customers (2022)
- Just under 50
- Avg Contract Value (2022)
- $300K
- Net Dollar Retention (2022)
- About 120%
- Series B Raised
- $25,000,000
- Total Funding
- $38,000,000
“So use case for us is we work with a lot of so I know Crossbeam because we use it. And a a use case for us is Disney. Disney's a client. Disney owns Hulu, ESPN, and they have all the two TV viewership data, basically. L'Oreal is who is a big advertiser, and they wanna know what are the all the Disney and Hulu, what do you know about my customers, basically? Right? So Disney doesn't wanna give all of their data to L'Oreal. L'Oreal doesn't wanna give all their data to Disney. They use our software to do data collaboration.”
“Yeah. Well, per month, we look at it sort of at a annualized basis. The average ACV is in the by mid 300 k range.”
“Consumption. So when someone buys our software, they get a certain number of data clean rooms or slots for collaboration. And as they use them and as they use more, they grow and there's an upsell opportunity.”
Bio
Matt Kilmartin is the CEO/Co-founder of Habu, the global innovator in data clean room software. He is passionate about entrepreneurship and developing technology to help brands in their digital transformation. He has dedicated 20 years of his career working for innovative software and data companies such as Salesforce, Krux, and Akamai.