Pedro Gutiérrez
- CEO at Avify
GetLatka interview
How Avify Reached $3K–$3.5K Monthly Revenue and 100 Customers in 2022 After Shutting Down a $30K/mo Agency (Interview with CEO Pedro Gutiérrez)
Pedro Gutiérrez (CEO of Avify) spoke to Nathan Latka on May 25, 2022.
Avify figures from the interview
- Monthly Revenue (May 2022)
- $3,000–$3,500
- Customers (2022)
- 100
- Gross Churn (2022)
- 1.5%
- Team Size (2022)
- 12
“Avify is a centralized back office for e commerce automation. So during the pandemic and the last few years, we noticed that there is a lot of people getting new orders from social commerce, but they still use e commerce channels like Shopify, Etsy, and other different channels. So they need a platform that can centralize everything. And we created a social commerce tool that helps them to have everything in one place and synchronize channels.”
“We shut down the agency in December, and we started acquiring new customers and totally dedicated team from January to to date, and we have doubled the amount of customers we have.”
“We started Avify in February 2021 as a pilot. And after five months working and pivoting and checking new things we needed to to create, we launched officially in July last year with a name.”
Bio
Pedro Gutiérrez was born in San José, Costa Rica. Is a Computer Engineer and he has developed multiple businesses in the last 5 years, specializing in Marketing, E-commerce Development and MVPs. Right now he is running Avify that became the first Startup to be accepted in 500 Startups.