Vanilla
Los Angeles, California, United States
How Vanilla hit $32.7M revenue with a 143 person team in 2023.
Founded in 2019, Vanilla originally developed its product suite for internal use by AdvicePeriod. The goal was to enhance efficiency in communicating the value of estate planning, identify opportunities for client value addition in estate tax scenarios, and simplify the process. As the utility and demand for the application exceeded initial expectations, it became evident that estate planning tools available to advisors, lawyers, and consumers were insufficient. Widespread neglect of basic estate planning components further underscored the need for improvement in this area. Vanilla was devised to streamline document preparation, enhance both advisor and client comprehension of estate matters, and unravel the complexities associated with estate management after one's passing.
2019
Founded
$32.7M
2023 Revenue
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YOY
$0
Funding
Vanilla Revenue
In 2023, Vanilla revenue run rate hit $32.7M in revenue.
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2023
Vanilla hit $32.7M in revenue in 2023
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2019
Vanilla launched in 2019 with $0 revenue
Vanilla Funding History
No funding has been reported for Vanilla yet.
Team
Vanilla has 143 total employees.
| DISTRIBUTION | QTY |
|---|---|
| Total team size | 143 |
Founder / CEO
Gene Farrell
Q&A
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What's your age?
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Favorite online tool?
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Favorite book?
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Favorite CEO?
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Advice for 20 year old self
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Customers
Churn
Vanilla Executives
| Name | Position | Working Email | Personal Email |
|---|---|---|---|
| Gene Farrell | CEO | [email protected] | - |
Vanilla Employees
| Name | Position | Working Email | Personal Email |
|---|---|---|---|
| Gene Farrell | CEO | [email protected] | - |
Frequently Asked Questions about Vanilla
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When was Vanilla founded?
Vanilla was founded in 2019.
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How much revenue does Vanilla generate?
Vanilla generates $32.7M in revenue.
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Who is the CEO of Vanilla
The CEO of Vanilla is Gene Farrell.
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How much funding does Vanilla have?
Vanilla raised $0.
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How many employees does Vanilla have?
Vanilla has 143 employees.
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Where is Vanilla headquarters?
Vanilla is headquartered at Los Angeles, California, United States
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