Latka logo

Valuation

$5.8M

2021 Revenue

$1.9M

Customers

200K

Funding

$0

Avg ACV

$10

Team

23

Founded

2013

How Mindmarker CEO Dave Froelich grew Mindmarker to $1.9M revenue and 200K customers in 2021.

Provider of training reinforcement services in Smyrna, Georgia. The company's proven methodology was developed over a decade of research to address the various aspects of learning that are essential to achieving lasting behavior change, helping corporate clients and partners use their training content to create effective, ongoing e Learning programs delivered through innovative SaaS-based mobile and desktop applications.

Last updated

Mindmarker Revenue

In 2021, Mindmarker's revenue reached $1.9M. Since its launch in 2013, Mindmarker has shown consistent revenue growth.

Mindmarker Revenue GrowthReported revenue / ARR by year$0$500K$1M$2M$2M$3M201320142015201620172018201920202021$0$2MSource: GetLatka.com
YearMilestone
2021Mindmarker Hit $1.9m revenue in April 2021
2013Launched with $0 revenue

Mindmarker Valuation, Funding Rounds

Mindmarker's most recent disclosed valuation is $5.8M.

Mindmarker is a bootstrapped SaaS startup. Founded in 2013, Mindmarker has grown to $1.9M in revenue without raising any venture capital or outside funding.

As a self-funded SaaS company, Mindmarker has built its business with no outside investment.

Mindmarker Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120132013 cumulative: $0 • 2013 Founded: $02013 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

Mindmarker Employees & Team Size

Mindmarker employs approximately 23 people as of 2026.

Mindmarker has 23 total employees in different roles and functions and 2 sales reps that carry a quota. They have 200K customers that rely on the company's solutions.

Mindmarker Team GrowthReported headcount over time0510152025201320142015201620172018201920202021002323Source: GetLatka.com
YearMilestone
2021Reached 23 employees (April 2021)

Founder / CEO

Dave Froelich

Dave is Chairman of the Board and CEO of Mindmarker. His prior experience includes several senior Wall Street roles as well as time spent with Cascade Investment, which is Bill and Melinda Gates’ family office. Dave is a visionary for Mindmarker’s reinforcement learning solution, leading the organization by making strategic, long term decisions in the best interest of enterprise customers, partners, and investors. Dave’s professional goal is to empower workers by creating an effective learning reinforcement system. He strives to guarantee organizations and their personnel are best equipped to compete in an ever-evolving world. Dave works to ensure investments are not wasted when organizations pay for continued education for their employees. He is especially passionate about leading an active lifestyle and LGBTQ+ advocacy. He serves on the Greater Boston LGBTQ+ Chamber of Commerce and is an active member of Gay Fathers of Greater Boston. Dave has a Bachelor of Science degree from Purdue University and an MBA from The University of Chicago Booth School of Business.

Q&A

QuestionAnswer
What's your age?-
Favorite online tool?-
Favorite book?-
Favorite CEO?-
Advice for 20 year old self-

Customers

See how Mindmarker acquires and retains customers with data on acquisition costs and revenue performance. Log in to access the complete customer economics dashboard.

Locked

Frequently Asked Questions about Mindmarker

What is Mindmarker's revenue?

Mindmarker generates $1.9M in revenue.

Who founded Mindmarker?

Mindmarker was founded by Dave Froelich.

Who is the CEO of Mindmarker?

The CEO of Mindmarker is Dave Froelich.

How much funding does Mindmarker have?

Mindmarker raised $0.

How many employees does Mindmarker have?

Mindmarker has 23 employees.

Where is Mindmarker headquarters?

Mindmarker is headquartered in United States.

People Also Viewed

MishiPay logo

MishiPay

Developer of a mobile self-checkout technology designed to make online payments. The company's technology allows shoppers to pick up a product they wish to buy, scan the barcode and automatically pay with their phone, enabling shoppers to make secure cashless payments via a virtual mobile payment platform and save time by not waiting in queues.

DocLens.ai logo

DocLens.ai

Agentic AI Workflow for Complex Claims and Legal

Treiner logo

Treiner

TREINER (treiner.com.au) is an Australian & New Zealand based holistic football coach booking marketplace offering a vast range of coaches in different fields & specialisations at locations, budget and experience to suit football players of all ages and abilities, whether you are a young player starting out, a youth player looking to move to the next level or a professional player looking for some specialist unbiased and objective training and feedback away from a club environment to help you gain your next contract.

Apex Loyalty logo

Apex Loyalty

Loyalty isn’t about points. It’s about impact. Apex Loyalty is the Loyalty-Driven Growth Platform, designed to help brands influence every buying decision by engineering behavior through smart, measurable incentives. We don’t build programs. We build systems that drive the right actions and reward them meaningfully, with revenue growth as the outcome. 🧠 Three key layers we focus on: 1. Outcome: Drive incremental sales, reduce missed opportunities, and strengthen engagement where it matters most. 2. Enabler: Use incentive automation, behavioral targeting, and gamified campaigns to guide decision-making across every audience. 3. Impact: Achieve real behavior change — from point-of-sale reps to end-users, from sales teams to distributors. ⚡️ And the impact is fast. Apex Loyalty delivers measurable ROI in weeks. Brands have seen up to 40% uplift in sales by creating customer-level business targets, time-limited campaigns, and tailored reward mechanics! When incentives are designed right, revenue becomes repeatable. And loyalty becomes the signal that it’s working. 💡 Solutions • Channel Loyalty Platform: Motivate trade partners and sales points with performance-based incentives. • Consumer Loyalty Platform: Boost repeat purchases and LTV with personalized reward journeys. • Loyalty as a Platform: Drive internal performance through smart incentives for your sales, ops, or field teams. • Loyalty-Driven eB2B Ordering: Embed incentives into the digital ordering flow to increase adoption and order frequency. Built on Salesforce. Delivered your way. Full stack or Headless. Apex Loyalty adapts you. 🌍 Trusted by: PepsiCo, Haleon, Suntory Global Spirits, Daikin, BAT, Bridgestone, Royal Canin, SAB Miller, and more. 🐾 Inspired by Saint Bernards We walk alongside our clients. Loyal, resilient, purpose-driven, and equipped for any challenge. Apex Loyalty is built to help brands reach their growth summit, and stay there.

Myko AI logo

Myko AI

Myko helps sellers get data in and out of their CRM from anywhere. An intelligent AI agent for your sales org.

Konnectinsights logo

Konnectinsights

Best Social Media Tools - Konnect Insights, a 4 in 1 social media tool that effectively manage social listening, analytics, CRM & ORM management for brands.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Mindmarker Revenue 2021: $1.9M ARR, $5.8M Valuation