Upper Quadrant
2024 Revenue
$2.7M
Funding
$0
Team
21
Founded
2001
How Upper Quadrant CEO Scott Rakestraw grew to $2.7M revenue with a 21 person team in 2024.
Provider of a cloud-based businesses analytics platform. The company's platform measures the performance of offline and online demand generation activities and automatically consolidate and interlink all marketing campaign schedules and sales data from any source.
Last updated
Upper Quadrant Revenue
In 2024, Upper Quadrant's revenue reached $2.7M. The company previously reported $1.4M in 2023. Since its launch in 2001, Upper Quadrant has shown consistent revenue growth.
| Year | Milestone | Quote |
|---|---|---|
| 2024 | Upper Quadrant Hit $2.7m revenue in October 2024 | |
| 2023 | Upper Quadrant Hit $1.4m revenue in December 2023 | |
| 2021 | Upper Quadrant Hit $830.6k revenue in April 2021 | |
| 2001 | Launched with $0 revenue |
Upper Quadrant Valuation, Funding Rounds
Upper Quadrant is a bootstrapped Analytics Platforms startup. Founded in 2001, Upper Quadrant has grown to $2.7M in revenue without raising any venture capital or outside funding.
As a self-funded Analytics Platforms SaaS company, Upper Quadrant has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Quote |
|---|
Founder / CEO
Scott Rakestraw
CEO
Scott Rakestraw is a Managing Partner at Upper Quadrant, a marketing and technology company serving run specialty, pharma, and consumer brands. His responsibilities include leading the Run Specialty Retail Marketing and Technology Group focused on helping retailers and brands get more customers, more often. He has over 20 years’ experience in leveraging data to drive marketing, including leading the development of Upper Quadrant's awarding-winning cloud-based marketing management platform used worldwide by the likes of AT&T, Hilton Hotels, Panera, Pfizer, Regeneron, Novartis, Banner Health, and HomeServe.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for Upper Quadrant yet.
Upper Quadrant Employees & Team Size
Upper Quadrant employs approximately 21 people as of 2026, down from 26 in 2023.
| Year | Milestone |
|---|---|
| 2024 | Reached 21 employees (October 2024) |
| 2023 | Reached 26 employees (December 2023) |
| 2022 | Reached 27 employees (December 2022) |
| 2021 | Reached 18 employees (December 2021) |
| 2021 | Reached 14 employees (April 2021) |
Frequently Asked Questions about Upper Quadrant
What is Upper Quadrant's revenue?
Upper Quadrant generates an estimated $2.7M in annual revenue.
Who founded Upper Quadrant?
Upper Quadrant was founded by Scott Rakestraw.
Who is the CEO of Upper Quadrant?
The CEO of Upper Quadrant is Scott Rakestraw.
How much funding does Upper Quadrant have?
Upper Quadrant is bootstrapped and has not raised outside funding.
How many employees does Upper Quadrant have?
Upper Quadrant has 21 employees.
Where is Upper Quadrant headquarters?
Upper Quadrant is headquartered in Reston, Virginia, United States.
Compare Upper Quadrant to the industry
Upper Quadrant operates across multiple industries. Browse revenue, funding, and growth data for Upper Quadrant in each sector below.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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