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How Barn2Door CEO Janelle Maiocco grew Barn2Door to $3.1M revenue with a 58 person team in 2024.

Operator of a Seattle-based food and tech startup that helps local farms sell directly to buyers. The Company provides a vertical SaaS solution intended to empower farmers' transactions across mobile and social media channels. It offers real-time inventory tracking, online payments, and flexible delivery management options, enabling farmers to focus on producing quality food and engaging their buyers.

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Barn2Door Revenue

In 2024, Barn2Door's revenue reached $3.1M. The company previously reported $1.6M in 2023. Since its launch in 2015, Barn2Door has shown consistent revenue growth.

Barn2Door Revenue GrowthReported revenue / ARR by year$0$750K$2M$2M$3M$4M201520172019202120232024$0$2M$2M$3MSource: GetLatka.com
YearMilestoneQuote
2024Barn2Door Hit $3.1m revenue in October 2024
2023Barn2Door Hit $1.6m revenue in December 2023
2021Barn2Door Hit $2m revenue in April 2021
2015Launched with $0 revenue

Barn2Door Valuation, Funding Rounds

Barn2Door has not publicly disclosed its valuation. The company has raised $16.3M in total funding to date.

Barn2Door has raised $16.3M in total funding across 5 rounds, most recently a $6M Venture Round round in 2021.

Barn2Door Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)$0$4M$8M$12M$16M$20M20152016201720182019202020212015 cumulative: $375K • 2015 Convertible Note: $375K2017 cumulative: $885K • 2015 Convertible Note: $375K • 2017 Venture Round: $510K2019 cumulative: $4M • 2015 Convertible Note: $375K • 2017 Venture Round: $510K • 2019 Series A: $3M2020 cumulative: $10M • 2015 Convertible Note: $375K • 2017 Venture Round: $510K • 2019 Series A: $3M • 2020 Series A: $6M2021 cumulative: $16M • 2015 Convertible Note: $375K • 2017 Venture Round: $510K • 2019 Series A: $3M • 2020 Series A: $6M • 2021 Venture Round: $6M$16MSource: GetLatka.com
YearRoundAmountValuation% SoldQuote
2021Venture Round$6M--
2020Series A$6M--
2019Series A$3.4M--
2017Venture Round$510K--
2015Convertible Note$375K--

Barn2Door Employees & Team Size

Barn2Door employs approximately 58 people as of 2026, up from 44 in 2023, including 5 sales reps that carry a quota.

Barn2Door Team GrowthReported headcount over time01530456075201520172019202120232024005858Source: GetLatka.com
YearMilestone
2024Reached 58 employees (October 2024)
2023Reached 44 employees (December 2023)
2022Reached 58 employees (December 2022)
2021Reached 21 employees (December 2021)
2021Reached 67 employees (December 2021)
2021Reached 24 employees (April 2021)

Founder / CEO

Janelle Maiocco

A seasoned executive with experience across B2B and B2C ecommerce, startups, food+tech, restaurant, marketplaces, vertical SaaS and integrated payments. Janelle has built her career pursuing her passions in food, agriculture, product, marketing and technology. Over the years she has consulted with a wide range of clientele, from venture-backed start-ups to Fortune 500 companies and w/ food brands, cooperatives and commissions. Janelle is an expert on go-to-market strategies, channel acquisition, brand development, digital media, sales process, product market fit and local food marketplace(s). Janelle grew up in an agricultural community and has been in the food industry for 20+ years. A trained chef / instructor and urban farmer, Janelle is a member of local / national chef associations, spent 12+ years marketing for food brands / media, wrote a nationally recognized blog for 10+ years and is a repeat Agtech entrepreneur for 8+ years running. A domain expert in startups, local food, agriculture, business, marketing and media, Janelle understands local food / farm models and opportunities. Adept in front of audiences, across teams and in the board room, Janelle is a proven leader and driven entrepreneur, willing to make the hard decisions necessary to move a business forward. Janelle is keen on executing on a disruptive business model to drive change to the greater food system by changing the game for small farms everywhere.

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Customers

We do not have customer count information for Barn2Door yet.

Frequently Asked Questions about Barn2Door

What is Barn2Door's revenue?

Barn2Door generates $3.1M in revenue.

Who founded Barn2Door?

Barn2Door was founded by Janelle Maiocco.

Who is the CEO of Barn2Door?

The CEO of Barn2Door is Janelle Maiocco.

How much funding does Barn2Door have?

Barn2Door raised $16.3M.

How many employees does Barn2Door have?

Barn2Door has 58 employees.

Where is Barn2Door headquarters?

Barn2Door is headquartered in Seattle, Washington, United States.

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Compare Barn2Door to the industry

Barn2Door operates across multiple industries. Browse revenue, funding, and growth data for Barn2Door in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Data Disclaimer

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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Barn2Door Revenue 2024: $3.1M ARR, $16.3M Raised