Each Tuesday, we reverse-engineer a real SaaS company's revenue, profit, CAC, funnels, and its top growth tactic.
Sign up to access all features
Sign up with GoogleSign up with LinkedInAlready have an account? Log in
GetLatka is trusted by 200k+ founders, researchers, and marketers.
No contracts, cancel at any time
Developer of a cloud based online loyalty rewards platform designed to create and manage loyalty programmes, coupons and offers. The company's loyalty rewards platform offers brand loyalty programs which allows customers to earn loyalty points which can be redeemed for shopping and traveling and allows them to track & manage their loyalty balances across airlines, hotels and shopping programs all from a single dashboard, enabling them to collaborate and pool their frequent flyer miles, credit card points, corporate incentives, and many other existing loyalty programs, into EasyPoints or vice versa.
Last updated
In 2024, EasyRewardz's revenue reached $10.5M. The company previously reported $7.5M in 2023. Since its launch in 2011, EasyRewardz has shown consistent revenue growth.
EasyRewardz has not publicly disclosed its valuation. The company has raised $6M in total funding to date.
EasyRewardz has raised $6M in total funding across 2 rounds, with its most recent round in 2019.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2019 | Funding round | $4M | - | - | |
| 2017 | Funding round | $2M | - | - |
CEO
Loyalty Programs, CRM, eCommerce - Soumya is a start-up veteran with deep experience spanning geographies & verticals across strategy, technology or operations in these disciplines..!! Soumya is now heads down & hands deep in easyrewardz - the fastest growing loyalty & rewards network. Prior to easyrewardz, Soumya was with Yebhi.com, heading Technology & Service Delivery (comprising of Customer Service, Warehouse Operations & Logistics(Delivery)), steering Yebhi’s innovations in Payments, Service Operations and the eCommerce ERP platform. Soumya continues to consult with Yebhi.com on its technlogy & customer strategy. Previous to Yebhi, Soumya co-founded a Loyalty services company – Loylty Rewardz and ran its operations as a Chief Operating Officer in its nascent years. In Loylty Rewardz, Soumya saw through the development of their technology platform – LIDSys, delivered large-scale loyalty programs with State Bank Group, Citibank, HDFC, PNB etc. Soumya also managed the relationship with over 50 brands including Titan, CROMA, John Players, ORRA, Cinemax etc, delivering customized member propositions. In his early career Soumya was a Sr. Program Manager & Practice Head - Travel/Hospitality with BrickRed Technologies, a first generation technology startup, based out of India. In this role, he also advised the company in setting up virtual offshore development centers (VODCs) for medium to large clients across US, UK and Canada. Soumya started off as a Principal Partner with Cerebral Logix (earlier known as INI InfoTech) where he conceptualized, developed and operated Air Sahara’s (currently merged with Jet Airways as JetLite) Frequent Flyer Program – Cosmos & its complete eCommerce platform. Specialties: Loyalty Programs - Conceptualization, Operations, Technology, CRM E-Commerce - Operations, Technology, Payments, Customer Strategy Airlines - Reservations, Ticketing, FFP, Technology Retail - POS, Merchandise optimization, Planning, Inventory Management BFSI – Retail banking (CASA, Credit Cards)
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
We do not have customer count information for EasyRewardz yet.
EasyRewardz employs approximately 307 people as of 2026, up from 284 in 2023, including 16 sales reps that carry a quota.
EasyRewardz generates an estimated $10.5M in annual revenue.
EasyRewardz was founded by Soumya Chatterjee.
The CEO of EasyRewardz is Soumya Chatterjee.
EasyRewardz raised $6M across 2 rounds.
EasyRewardz has 307 employees.
EasyRewardz is headquartered in Gurgaon, Haryana, India.
EasyRewardz operates across multiple industries. Browse revenue, funding, and growth data for EasyRewardz in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
Claim this profileQobra is an AI-first sales compensation platform founded in 2020 by Antoine Fort (CEO), Axel (CTO)...
Paligo, headquartered in Sweden and founded in 2020, is a Component Content Management System...
Rocket.net is a managed WordPress hosting company founded in 2020 by Ben Gabler, who brings 25...
In-House Health is an AI-powered technical platform for modern nursing teams that transforms the...
2024 Revenue
$10.5M(Est.)
Funding
$6M
Team
307
Founded
2011
| Year | Milestone | Source |
|---|---|---|
| 2024 | EasyRewardz Hit $10.5m revenue in October 2024 | Estimated |
| 2023 | EasyRewardz Hit $7.5m revenue in December 2023 | Estimated |
| 2021 | EasyRewardz Hit $5.4m revenue in April 2021 | |
| 2011 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 307 employees (December 2024) | |
| 2024 | Reached 316 employees (October 2024) | |
| 2023 | Reached 284 employees (December 2023) | |
| 2022 | Reached 273 employees (December 2022) | |
| 2021 | Reached 247 employees (December 2021) | |
| 2021 | Reached 191 employees (April 2021) |
If you're the CEO and would like to join the podcast, please DM Nathan Latka on LinkedIn.