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Insightsquaredrevenue, acquisition & funding

Revenue Operations & Intelligence (RO&I) Software4 Copley Place, Boston, MassachusettsFounded 2011

Insightsquared was acquired by Mediafly. See Mediafly's profile →

InsightSquared is a business analytics software company that provides cloud-based solutions for sales and marketing teams. Their platform offers advanced analytics and reporting tools to help businesses drive sales performance and make data-driven decisions.

insightsquared.comLinkedInUpdated Aug 10, 2026
Annual revenue
$15.3M
Nov 2017
Owner
Mediafly
Date not on record
Total raised
$53.3M
5 rounds
Employees
102
Dec 2020

Insightsquared revenue

Insightsquared's annual revenue was $15.3M in November 2017, its last figure before Mediafly bought it (source not recorded).

$0
$5M
$10M
$15M
$15.3M
2017
ReportedOne figure per year; a reported figure wins over an estimate
As ofRevenueSource
Nov 2017$15.3M–

– source not recorded

Who owns Insightsquared

Mediafly owns Insightsquared. The date and price of the deal are not on record.

Insightsquared funding rounds & investors

Insightsquared has raised $53.3M across five rounds since 2013. The latest was a $6.8M funding round in November 2019.

DateRoundRaised
Nov 2019Funding round$6.8M
Nov 2019Funding round$6.8M
May 2018Funding round$21.2M
Nov 2014Funding round$10.5M
May 2013Funding round$8M
Total raised$53.3M

Insightsquared CEO, founders & employees

Fred Shilmover founded Insightsquared in 2011 and led it as CEO. Insightsquared had 102 employees (December 2020), down from 167 a year earlier.

0
50
100
150
135
153
167
102
2017201820192020
ReportedOne figure per year; a reported figure wins over an estimate

Team mix (Dec 2020): 17 engineers, 19 in sales, 5 in marketing

All 5 headcount readings, with sources
As ofEmployeesSource
Dec 2020102–
Jun 2020114–
Dec 2019167–
Dec 2018153–
Nov 2017135–

Insightsquared FAQ

What was Insightsquared's revenue?

Before Mediafly bought it, Insightsquared's annual revenue was $15.3M in November 2017 (source not recorded).

Who owns Insightsquared?

Mediafly owns Insightsquared.

How much funding has Insightsquared raised?

Insightsquared raised $53.3M across five funding rounds before Mediafly bought it. The last was a $6.8M funding round in November 2019.

How many employees does Insightsquared have?

Insightsquared had 102 employees in December 2020.

Who founded Insightsquared?

Fred Shilmover founded Insightsquared in 2011.

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How this page is sourced

Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice.

Updated Aug 10, 2026Data disclaimerReport a correctionClaim this profileRun Insightsquared? Join the podcast