Mixmax logo
Founded 2015


2018 Revenue





How Mixmax hit $4.8M in Revenue with 10K Customers in 2018.

About Mixmax

Productivity application for customer facing teams

Monthly Revenue


Total Expenses


Net Income


Ebidta Margin


YOY Growth

Rule of 40


How did Latka collect this data?

Podcast Youtube video

Latka collected this data by interviewing Mixmax CEO Olof Mathe on 12/01/2020

Watch the podcast


512 2nd Street San FranciscoCaliforniaUnited States

Mixmax Revenue

In 2018, Mixmax revenue run rate hit $4.8M in revenue.


Mixmax Valuation and Funding History

Mixmax has raised a total of $13.4M.

Why are so many SaaS founders taking money from Founderpath.com instead of VC's?
Funding DateRoundAmountTotalValuation
02/06/2018Series A$10.4M
04/21/2015Seed Round$3.0M


Mixmax has 10K customers.

Lifetime Months


Monthly ARPU


Lifetime Dollars


Acquisition Cost


Average Annual Price


$0$480.012 month payback period024681012


Mixmax has an annual churn rate of 48.00%

Churn vs Expansion

Gross Annual Dollar Churn


Annual Dollar Expansion


Net Revenue Retention




Mixmax has 68 employees. They have 8 sales reps that carry a quota, an engineering team of 11 and a marketing team of 1.


Total Team Size



11 (16%)


8 (12%)


1 (1%)


Olof Mathe

Olof Mathé is the CEO and a co-founder of Mixmax, a company that is “bringing the power of the Web to email” by creating richer email experiences with embeddable Slack-style commands to trigger polls, video, calendar invites, and more without leaving the message. Mixmax was founded in 2014 and received a $1.5 million seed investment round from a number of individual investors in April 2015.After finishing his engineering degree in France, Olof previously worked at Skype and McKinsey. He also helped grow Inkling Habitat, a cloud-based authoring environment for writers and publishers.


What's your age?


Favorite online tool?


Favorite book?

Hard thing about hard things

Favorite CEO?

Ivan Zao at Notion

Advice for 20 year old self

Have better sense of what I wanted to do

Is this your company? Add our badge to your website:

Frequently Asked Questions about Mixmax

When was Mixmax founded?

Mixmax was founded in 2015.

Who is the CEO of Mixmax?

The CEO of Mixmax is Olof Mathe

How many employees does Mixmax have?

Mixmax has 68 employees.

How much revenue does Mixmax generate?

Mixmax generates $4.8M in revenue.

How much funding does Mixmax have?

Mixmax has raised $13.4M.

Where is Mixmax headquarters?

Mixmax is headquartered at 512 2nd Street San FranciscoCaliforniaUnited States

People Also Viewed

Qualtrics logo


Qualtrics is a privately held experience management company, with co-headquarters in Provo, Utah and Seattle, Washington, in the United States.|Qualtrics is a single system of record for all experience data, managing customer, product, employee, and brand experiences on one platform|.

Zoho logo


Unique and powerful suite of software to run your entire business, brought to you by a company with the long term vision to transform the way you work.|Zoho offers a suite of business, collaboration, and productivity applications|.

Freshworks logo


Includes Freshdesk, Freshchat and other products for small businesses. Over $100m in revenues, 150k paying customers, and $250m in funding. Likely to IPO soon.

Sprinklr logo


Sprinklr is a unified customer experience management platform for enterprises.

Braze logo


Customer engagement platform

IngageApp logo


Xiaoshouyi develops software solutions for customer relationship, sales force, and workforce management. IngageApp provides a next-generation CRM solution by leveraging mobile social platform and big data technologies. With its SaaS and PaaS framework, the solution empowers users to engage, sell and provide services to their customers through a seamlessly integrated end-to-end process from marketing automation, sales automation, partner relationship management, to customer and field services. Founded in 2011, in 2017 IngageApp became the first Chinese CRM vendor to be named in Gartner Magic Quadrant for Sales Force Automation (SFA). More than 4,000 companies in over 20 industries use IngageApp to grow their business. Founded by Allan Shi, IngageApp is based in Beijing, China with offices across China and an R&D center in the Silicon Valley. IngageApp has raised several rounds of venture funding from leading investors like Sequoia, Tencent and Matrix Partners.

View Instantly:

Create a free account to view data on 30,318 SaaS Companies

30,318 companies | Updated Fri Sep 24 2021

GetLatka is the only place to get accurate revenue data on SaaS companies. You'll also see valuations, growth rates, CEO emails and 28 other metrics per company. Signup below to view instantly.

We interview hard-to-reach SaaS founders.


Then take audio data and organize it in charts and excel.