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2024 Revenue

$10M(Est.)

Customers

6K

Funding

$0

Avg ACV

$1.7K

Team

8

Founded

2013

Craft CMS Revenue (2024)

Pixel and Tonic is a software company that specializes in creating add-ons and solutions for the Craft CMS platform. Their flagship product is Craft Commerce, an e-commerce platform designed for flexibility and customization. They also offer other add-ons and tools for Craft CMS, such as Matrix, Assets, and Super Table. With a focus on quality and user experience, Pixel and Tonic aims to empower developers and designers to create exceptional websites and online stores.

Last updated

Craft CMS Revenue

In 2024, Craft CMS's revenue reached $10M. The company previously reported $6.8M in 2023. Since its launch in 2013, Craft CMS has shown consistent revenue growth.

Craft CMS Revenue GrowthReported revenue / ARR over time · latest figure estimated$0$2.5M$5M$7.5M$10M$12.5M2013201520172019202120232024$0$8.7M$10MSource: GetLatka.com
YearMilestoneSource
2024Craft CMS Hit $10m revenue in October 2024Estimated
2023Craft CMS Hit $6.8m revenue in December 2023Estimated
2018Craft CMS Hit $8.7m revenue in February 2018
2013Launched with $0 revenue

Craft CMS Valuation, Funding Rounds

Craft CMS is a bootstrapped Application Development Software startup. Founded in 2013, Craft CMS has grown to $10M in revenue without raising any venture capital or outside funding.

As a self-funded Application Development Software SaaS company, Craft CMS has built its business with no outside investment.

Craft CMS Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$0.2$0.4$0.4$0.6$0.6$0.8$0.8$1$12013Source: GetLatka.com
YearRoundAmountValuation% SoldSource

Founders

Brandon Kelly

CEO

Experienced Research Assistant with a demonstrated history of working in the higher education industry. Skilled in research methodology, data analysis, communication, public speaking and critical thinking. Strong research professional with a Bachelor of Science (BS) in Psychology and a Bachelor of Arts (BA) focused in Peace, War, and Defense from University of North Carolina at Chapel Hill.

Leah Stephenson

COO

Leah Stephenson is listed as COO at Craft CMS.

Q&A

QuestionAnswer
What's your age?35
Favorite online tool?-
Favorite book?-
Favorite CEO?-
Advice for 20 year old self-

Customers

Craft CMS serves 6K customers.

Craft CMS Employees & Team Size

Craft CMS employs approximately 8 people as of 2026, up from 6 in 2023. It serves 6K customers that rely on its solutions.

Craft CMS Team GrowthReported headcount over time0358101320132015201720192021202320240088Source: GetLatka.com
YearMilestoneSource
2024Reached 8 employees (December 2024)
2024Reached 7 employees (October 2024)
2023Reached 6 employees (September 2023)
2023Reached 6 employees (January 2023)
2022Reached 5 employees (January 2022)
2021Reached 5 employees (August 2021)
2018Reached 10 employees (February 2018)

Frequently Asked Questions about Craft CMS

What is Craft CMS's revenue?

Craft CMS generates an estimated $10M in annual revenue.

Who is the CEO of Craft CMS?

The CEO of Craft CMS is Brandon Kelly.

How much funding does Craft CMS have?

Craft CMS is bootstrapped and has not raised outside funding.

How many employees does Craft CMS have?

Craft CMS has 8 employees.

Where is Craft CMS headquarters?

Craft CMS is headquartered in Bend, Oregon, United States.

Compare Craft CMS to the industry

Craft CMS operates across multiple industries. Browse revenue, funding, and growth data for Craft CMS in each sector below.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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Craft CMS Revenue History: Bootstrapped (2024)