2024 Revenue
$10M
Customers
6K
Funding
$0
YOY
47%
Avg ACV
$1.7K
Team
8
Founded
2013
How Craft CMS CEO Brandon Kelly grew Craft CMS to $10M revenue and 6K customers in 2024.
Pixel and Tonic is a software company that specializes in creating add-ons and solutions for the Craft CMS platform. Their flagship product is Craft Commerce, an e-commerce platform designed for flexibility and customization. They also offer other add-ons and tools for Craft CMS, such as Matrix, Assets, and Super Table. With a focus on quality and user experience, Pixel and Tonic aims to empower developers and designers to create exceptional websites and online stores.
Last updated
Craft CMS Revenue
In 2024, Craft CMS's revenue reached $10M. The company previously reported $6.8M in 2023. Since its launch in 2013, Craft CMS has shown consistent revenue growth.
| Year | Milestone | Quote |
|---|---|---|
| 2024 | Craft CMS Hit $10m revenue in October 2024 | |
| 2023 | Craft CMS Hit $6.8m revenue in December 2023 | |
| 2018 | Craft CMS Hit $8.7m revenue in February 2018 | |
| 2013 | Launched with $0 revenue |
Craft CMS Valuation, Funding Rounds
Craft CMS is a bootstrapped Application Development Software startup. Founded in 2013, Craft CMS has grown to $10M in revenue without raising any venture capital or outside funding.
As a self-funded Application Development Software SaaS company, Craft CMS has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Quote |
|---|
Founder / CEO
Brandon Kelly
Experienced Research Assistant with a demonstrated history of working in the higher education industry. Skilled in research methodology, data analysis, communication, public speaking and critical thinking. Strong research professional with a Bachelor of Science (BS) in Psychology and a Bachelor of Arts (BA) focused in Peace, War, and Defense from University of North Carolina at Chapel Hill.
Q&A
| Question | Answer |
|---|---|
| What's your age? | 35 |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
Craft CMS serves 6K customers.
Craft CMS Employees & Team Size
Craft CMS employs approximately 8 people as of 2026, up from 6 in 2023. It serves 6K customers that rely on its solutions.
| Year | Milestone |
|---|---|
| 2024 | Reached 8 employees (December 2024) |
| 2024 | Reached 7 employees (October 2024) |
| 2023 | Reached 6 employees (September 2023) |
| 2023 | Reached 6 employees (January 2023) |
| 2022 | Reached 5 employees (January 2022) |
| 2021 | Reached 5 employees (August 2021) |
| 2018 | Reached 10 employees (February 2018) |
Frequently Asked Questions about Craft CMS
What is Craft CMS's revenue?
Craft CMS generates $10M in revenue.
Who is the CEO of Craft CMS?
The CEO of Craft CMS is Brandon Kelly.
How much funding does Craft CMS have?
Craft CMS raised $0.
How many employees does Craft CMS have?
Craft CMS has 8 employees.
Where is Craft CMS headquarters?
Craft CMS is headquartered in Bend, Oregon, United States.
Compare Craft CMS to the industry
Craft CMS operates across multiple industries. Browse revenue, funding, and growth data for Craft CMS in each sector below.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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